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万科产品标准化(二)

发布于 2019-03-04

<section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;"><section style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="padding-right: 10px;padding-left: 10px;max-width: 100%;box-sizing: border-box;line-height: 2;letter-spacing: 1px;overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><strong style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><span style="max-width: 100%;box-sizing: border-box;font-size: 14px;overflow-wrap: break-word !important;">在宏观调控不断深入和加强的背景下,我国房地产行业逐步走向成熟,已经走向了标准化,万科房地产公司在其影响下和自身多年的开发经验中,培育了成熟产品线,通过快速复制达到规模化, 从而实现有质量增长的战略目标,并且进行了标准化推广和标准化产品的建立。</span><br style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;" /></strong></p></section></section></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;"><p style="margin: 0.5em 16px;max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><br /></p><section style="max-width: 100%;box-sizing: border-box;vertical-align: middle;display: inline-block;line-height: 0;overflow-wrap: break-word !important;"><img class="__bg_gif" data-ratio="0.03125" data-src="https://mmbiz.qpic.cn/mmbiz_gif/nuK44I2Rs6ia7D0e1rjoG7RrbcZvQiblR40dG9iaQayB8YZPpa0DhbSGt28CM8uaDvq9GshvcBLcHSYIBbRTm8dnA/640?wx_fmt=gif" data-type="gif" data-w="640" style="box-sizing: border-box;vertical-align: middle;overflow-wrap: break-word !important;width: 640px !important;visibility: visible !important;" width="640px" /></section><p><br /></p></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;"><section style="margin-top: 10px;margin-bottom: 10px;max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;text-align: center;"><p style="max-width: 100%;box-sizing: border-box;width: 677px;text-align: center;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><br /></p><section style="margin-right: 3px;margin-left: 3px;padding-right: 6px;padding-left: 6px;max-width: 100%;box-sizing: border-box;display: inline-block;vertical-align: top;border-radius: 3px 3px 0px 0px;color: rgb(255, 255, 255);font-size: 18px;background-color: rgba(144, 4, 8, 0.973);overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;"><strong style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;">何为产品线?</strong></p></section><br /><p><br /></p><p style="margin-top: -2px;max-width: 100%;box-sizing: border-box;width: 677px;font-size: 0px;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><br /></p><section style="margin-top: -2px;max-width: 100%;box-sizing: border-box;display: inline-block;vertical-align: top;width: 6px;height: 6px;border-radius: 50%;background-color: rgba(144, 4, 8, 0.973);overflow-wrap: break-word !important;"></section><section style="margin-right: -6px;margin-left: -6px;max-width: 100%;box-sizing: border-box;display: inline-block;vertical-align: top;width: 677px;border-bottom: 2px solid rgba(144, 4, 8, 0.973);overflow-wrap: break-word !important;"></section><section style="margin-top: -2px;max-width: 100%;box-sizing: border-box;display: inline-block;vertical-align: top;width: 6px;height: 6px;border-radius: 50%;background-color: rgba(144, 4, 8, 0.973);overflow-wrap: break-word !important;"></section><p><br /></p></section></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;"><section style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="padding-right: 10px;padding-left: 10px;max-width: 100%;box-sizing: border-box;font-size: 14px;line-height: 2;letter-spacing: 1px;overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;">产品线:是指一群相关的产品,这类产品可能功能相似,销售给同一顾客群,经过相同的销售途径,或者在同一价格范围内。<br style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;" /></p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><br /></p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;">简单来说:是通过客户研究的成果来形成多个固化的、适合市场的产品系列。而将这些产品系列定制标准化的过程便是<span style="max-width: 100%;box-sizing: border-box;color: rgb(255, 255, 255);background-color: rgba(144, 4, 8, 0.973);overflow-wrap: break-word !important;">产品线标准化</span></p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;">如果能够确定产品线的最佳长度,就能为企业带来最大的利润。</p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><br /></p></section></section></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;"><section style="margin-top: 10px;margin-bottom: 10px;max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;text-align: center;"><p style="max-width: 100%;box-sizing: border-box;width: 677px;text-align: center;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><br /></p><section style="margin-right: 3px;margin-left: 3px;padding-right: 6px;padding-left: 6px;max-width: 100%;box-sizing: border-box;display: inline-block;vertical-align: top;border-radius: 3px 3px 0px 0px;color: rgb(255, 255, 255);font-size: 18px;background-color: rgba(144, 4, 8, 0.973);overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;"><strong style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;">标准化的推广和应用</strong></p></section><br /><p><br /></p><p style="margin-top: -2px;max-width: 100%;box-sizing: border-box;width: 677px;font-size: 0px;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><br /></p><section style="margin-top: -2px;max-width: 100%;box-sizing: border-box;display: inline-block;vertical-align: top;width: 6px;height: 6px;border-radius: 50%;background-color: rgba(144, 4, 8, 0.973);overflow-wrap: break-word !important;"></section><section style="margin-right: -6px;margin-left: -6px;max-width: 100%;box-sizing: border-box;display: inline-block;vertical-align: top;width: 677px;border-bottom: 2px solid rgba(144, 4, 8, 0.973);overflow-wrap: break-word !important;"></section><section style="margin-top: -2px;max-width: 100%;box-sizing: border-box;display: inline-block;vertical-align: top;width: 6px;height: 6px;border-radius: 50%;background-color: rgba(144, 4, 8, 0.973);overflow-wrap: break-word !important;"></section><p><br /></p></section></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;"><section style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="padding-right: 10px;padding-left: 10px;max-width: 100%;box-sizing: border-box;line-height: 2;letter-spacing: 1px;overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><span style="max-width: 100%;box-sizing: border-box;font-size: 14px;overflow-wrap: break-word !important;">“中粮万科长阳半岛”、“京投万科新里程”是万科在北京房山的两个楼盘。</span></p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><span style="max-width: 100%;box-sizing: border-box;font-size: 14px;overflow-wrap: break-word !important;"><br /></span></p><ul class=" list-paddingleft-2" style="margin-left: 16px;margin-right: 16px;"><li><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;"><span style="max-width: 100%;box-sizing: border-box;font-size: 14px;overflow-wrap: break-word !important;">“长阳半岛”项目是中粮地产和万科合作开发的百万平米的大楼盘,此项目从面向市场以来,销售额便超过50亿。</span></p></li><li><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;"><span style="max-width: 100%;box-sizing: border-box;font-size: 14px;overflow-wrap: break-word !important;">“新里程”项目距长阳半岛很近,是一个有1000余套房的小项目。如果对照新里程项目的户型,便会发现几乎所有户型都能在毗邻的“长阳半岛”项目中找到同样的户型。可以说,“新里程”项目的户型几乎就是从“长阳半岛”项目“搬”过来的。</span></p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;"><span style="max-width: 100%;box-sizing: border-box;font-size: 14px;overflow-wrap: break-word !important;"></span></p></li></ul><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><span style="max-width: 100%;box-sizing: border-box;font-size: 14px;overflow-wrap: break-word !important;">不仅万科如此,其实,据中国房地产业协会和兰德咨询联合发布《房地产开发企业产品线研究绿皮书》的报告显示,目前几乎房地产行业的所有一线房地产开发企业都已经形成了多个产品系列和多条产品线,并在不同城市的不同项目上进行着标准化连锁、复制开发。</span></p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><span style="max-width: 100%;box-sizing: border-box;font-size: 14px;overflow-wrap: break-word !important;"><br /></span></p></section></section></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;text-align: center;"><p style="margin-bottom: 15px;max-width: 100%;box-sizing: border-box;text-align: center;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><br /></p><section style="padding: 0.3em 0.8em;max-width: 100%;box-sizing: border-box;display: inline-block;border-radius: 1em;color: rgb(255, 255, 255);text-align: justify;background-color: rgba(183, 96, 96, 0.51);overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;text-align: center;overflow-wrap: break-word !important;"><strong style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;">万科住宅产品线</strong></p></section><p><br /></p></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;"><section style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="padding-right: 10px;padding-left: 10px;max-width: 100%;box-sizing: border-box;font-size: 14px;line-height: 2;letter-spacing: 1px;overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;">万科住宅产品线是在特定的市场进行调查获得的各种信息和资料的基础上,通过分析研究,满足目标市场某类消费人群的需求、适合地产企业自身的开发能力,并且在广大范围内可以复制开发;相对市场与竞争对手有独特的优势;基本形成固定的项目类型,以标准化为基础的、多个产品(产品模块)组合的项目类型。</p></section></section></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;text-align: center;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><br /></p><section style="max-width: 100%;box-sizing: border-box;display: inline-block;line-height: 0;width: 677px;overflow-wrap: break-word !important;"><img class="" data-ratio="0.0859375" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/nuK44I2Rs6ia7D0e1rjoG7RrbcZvQiblR4ibntcJY1OWp5HXCfaVuAAbwibbkCMGIicTYV4u307wY8TNLe7IXsmxk1g/640?wx_fmt=jpeg" data-type="jpeg" data-w="640" style="box-sizing: border-box;vertical-align: middle;width: 677px;overflow-wrap: break-word !important;visibility: visible !important;" width="100%" /></section><p><br /></p></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;"><section style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="padding-right: 10px;padding-left: 10px;max-width: 100%;box-sizing: border-box;font-size: 14px;line-height: 2;letter-spacing: 1px;overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;">产品线标准化是产品线形成的基础,也是快速开发的前提和保证。</p></section></section></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;"><p style="margin: 8px 16px 18px;padding-right: 0.5em;padding-left: 0.5em;max-width: 100%;box-sizing: border-box;text-align: center;overflow-wrap: break-word !important;"><br /></p><section style="max-width: 100%;box-sizing: border-box;width: 661px;border-width: 3px;border-style: solid;border-color: white;box-shadow: rgb(102, 102, 102) 3.53553px 3.53553px 8px;display: inline-block;line-height: 0;overflow-wrap: break-word !important;height: auto !important;"><img class="" data-ratio="0.7301855" data-src="https://mmbiz.qpic.cn/mmbiz_png/nuK44I2Rs6ia7D0e1rjoG7RrbcZvQiblR4b4cp1ORDxNjsM2nOcDSGDrTtHUcxxpG95s3j3ojWCsmk9u0blsvZpA/640?wx_fmt=png" data-type="png" data-w="593" style="box-sizing: border-box;vertical-align: middle;overflow-wrap: break-word !important;width: 593px !important;visibility: visible !important;" width="593px" /></section><p><br /></p></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;"><section style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="padding-right: 10px;padding-left: 10px;max-width: 100%;box-sizing: border-box;font-size: 14px;line-height: 2;letter-spacing: 1px;overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><br /></p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;">房地产各项目在物业类型、项目规模、市场定位等方面基本相似。那么各项目的开发流程、工作流程就是统一的。就可支撑产品的快速复制。</p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><br /></p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;">规模不大的企业一样可以在预测与研发的基础上,寻找出适合市场需求和自身能力、可复制研发、相对的通过实物进行实现出来,概括来说就是可以实施产品线标准化战略。</p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><br /></p></section></section></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;"><p style="margin: 8px 16px 18px;padding-right: 0.5em;padding-left: 0.5em;max-width: 100%;box-sizing: border-box;text-align: center;overflow-wrap: break-word !important;"><br /></p><section style="max-width: 100%;box-sizing: border-box;width: 661px;border-width: 3px;border-style: solid;border-color: white;box-shadow: rgb(102, 102, 102) 3.53553px 3.53553px 8px;display: inline-block;line-height: 0;overflow-wrap: break-word !important;height: auto !important;"><img class="" data-ratio="0.8474295" data-src="https://mmbiz.qpic.cn/mmbiz_png/nuK44I2Rs6ia7D0e1rjoG7RrbcZvQiblR4zn2IYzqRpZleOe0xecKnEouywPbhnu8oSAJicGLWdYiadNQIo7KR7x9w/640?wx_fmt=png" data-type="png" data-w="603" style="box-sizing: border-box;vertical-align: middle;overflow-wrap: break-word !important;width: 603px !important;visibility: visible !important;" width="603px" /></section><p><br /></p></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;text-align: center;"><p style="margin-bottom: 15px;max-width: 100%;box-sizing: border-box;text-align: center;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><br /></p><section style="padding: 0.3em 0.8em;max-width: 100%;box-sizing: border-box;display: inline-block;border-radius: 1em;color: rgb(255, 255, 255);text-align: justify;background-color: rgba(183, 96, 96, 0.51);overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;"><strong style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;">客户研究</strong></p></section><p><br /></p></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;"><section style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="padding-right: 10px;padding-left: 10px;max-width: 100%;box-sizing: border-box;font-size: 14px;line-height: 2;letter-spacing: 1px;overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;">产品线标准化是建立在对客户进行细化分分析和研究的基础上。</p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><br /></p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;">根据对消费群体的细分,将其社会角色、家庭角色、个性特征等共性进行归纳和研究,从而找到这一消费群体对产品及服务特别的特征(个例),将一些个例进行分类,归纳后组合成相对共同特征的偏好、选择动机及需求特征。</p></section></section></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;"><p style="margin: 10px 16px;max-width: 100%;box-sizing: border-box;text-align: center;overflow-wrap: break-word !important;"><br /></p><section style="max-width: 100%;box-sizing: border-box;vertical-align: middle;display: inline-block;line-height: 0;border-width: 0px;box-shadow: rgb(0, 0, 0) 0px 0px 0px;overflow-wrap: break-word !important;"><img class="" data-ratio="0.5548173" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/nuK44I2Rs6ia7D0e1rjoG7RrbcZvQiblR4nuoxqoS2ABjbRutU6Vv5KdcaTjgI6KM51S7d5pgicdgUlGwfELXFDVA/640?wx_fmt=jpeg" data-type="jpeg" data-w="602" style="box-sizing: border-box;vertical-align: middle;overflow-wrap: break-word !important;width: 602px !important;visibility: visible !important;" width="602px" /></section><p><br /></p></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;"><p style="margin-bottom: 10px;max-width: 100%;box-sizing: border-box;font-size: 13px;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><br /></p><section style="max-width: 100%;box-sizing: border-box;display: inline-block;overflow-wrap: break-word !important;"><section style="margin-top: 0.5em;margin-right: 5px;max-width: 100%;box-sizing: border-box;width: 0.7em;height: 0.7em;display: inline-block;vertical-align: top;background-color: rgba(144, 4, 8, 0.973);overflow-wrap: break-word !important;"></section><section style="max-width: 100%;box-sizing: border-box;display: inline-block;vertical-align: top;font-size: 12px;color: rgba(144, 4, 8, 0.973);overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;">万科将客户细分为5大类、11小类,不同细分客户代表不同客户价值</p></section></section><p><br /></p></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;"><section style="margin-top: 0.5em;margin-bottom: 0.5em;max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="max-width: 100%;box-sizing: border-box;border-top: 1px dashed rgb(44, 90, 160);overflow-wrap: break-word !important;"></section></section></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;"><section style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="padding-right: 10px;padding-left: 10px;max-width: 100%;box-sizing: border-box;font-size: 14px;line-height: 2;letter-spacing: 1px;overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;">根据客户群体的收入水平和需要以及购买能力等一系列进行推演,总结出五种客群的关注点如下:</p></section></section></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;"><p style="margin: 8px 16px 18px;padding-right: 0.5em;padding-left: 0.5em;max-width: 100%;box-sizing: border-box;text-align: center;overflow-wrap: break-word !important;"><br /></p><section style="max-width: 100%;box-sizing: border-box;width: 661px;border-width: 2px;border-style: solid;border-color: white;display: inline-block;line-height: 0;box-shadow: rgb(102, 102, 102) 3.53553px 3.53553px 8px;overflow-wrap: break-word !important;height: auto !important;"><img class="" data-ratio="0.8394864" data-src="https://mmbiz.qpic.cn/mmbiz_png/nuK44I2Rs6ia7D0e1rjoG7RrbcZvQiblR4IcbkiaOSiaqpGfDb7XJtysQAf3ugYkuFp0eOfnm5Q1DHHnalmvqNdkvw/640?wx_fmt=png" data-type="png" data-w="623" style="box-sizing: border-box;vertical-align: middle;overflow-wrap: break-word !important;width: 623px !important;visibility: visible !important;" width="623px" /></section><p><br /></p></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;"><p style="margin: 11px 16px 10px;max-width: 100%;box-sizing: border-box;text-align: center;overflow-wrap: break-word !important;"><br /></p><section style="padding-right: 10px;padding-bottom: 10px;padding-left: 10px;max-width: 100%;box-sizing: border-box;display: inline-block;width: 649.906px;vertical-align: top;border-width: 1px;border-style: dashed;border-color: rgb(158, 158, 158);border-radius: 0px;overflow-wrap: break-word !important;"><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="margin-top: -1px;max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="padding-right: 10px;padding-left: 10px;max-width: 100%;box-sizing: border-box;display: inline-block;min-width: 10%;vertical-align: top;border-width: 1px;border-radius: 0px;border-style: none dashed dashed;border-color: rgb(188, 170, 164);overflow-wrap: break-word !important;"><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="max-width: 100%;box-sizing: border-box;text-align: left;font-size: 14px;overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;"><strong style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;">根据客户的家庭结构提供与之匹配的户型产品</strong></p></section></section></section></section></section></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="margin-top: 10px;margin-bottom: 10px;max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="max-width: 100%;box-sizing: border-box;vertical-align: middle;display: inline-block;line-height: 0;box-shadow: rgb(0, 0, 0) 0px 0px 0px;border-width: 0px;overflow-wrap: break-word !important;"><img class="" data-ratio="0.4235474" data-src="https://mmbiz.qpic.cn/mmbiz_png/nuK44I2Rs6ia7D0e1rjoG7RrbcZvQiblR4zjPhVggE56fliahCsYWH3lBicl6Pg8b74NrO7r7RmicHLqpa4PHCTmhMg/640?wx_fmt=png" data-type="png" data-w="654" style="box-sizing: border-box;vertical-align: middle;overflow-wrap: break-word !important;width: 654px !important;visibility: visible !important;" width="654px" /></section></section></section></section><p><br /></p></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;"><section style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="padding-right: 10px;padding-left: 10px;max-width: 100%;box-sizing: border-box;font-size: 14px;line-height: 2;letter-spacing: 1px;overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><br /></p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;">有时用产品线认知市场,从产品研发逻辑到最终的市场销售会有错位现象,为统一认知市场,会采用面积段作为划分产品线的方式。</p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><br /></p></section></section></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;"><p style="margin: 8px 16px 18px;padding-right: 0.5em;padding-left: 0.5em;max-width: 100%;box-sizing: border-box;text-align: center;overflow-wrap: break-word !important;"><br /></p><section style="max-width: 100%;box-sizing: border-box;width: 661px;border-width: 3px;border-style: solid;border-color: white;box-shadow: rgb(102, 102, 102) 3.53553px 3.53553px 8px;display: inline-block;line-height: 0;overflow-wrap: break-word !important;height: auto !important;"><img class="" data-ratio="0.3411552" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/nuK44I2Rs6ia7D0e1rjoG7RrbcZvQiblR4p9dwQsAJaMwXClSNkLQZJRiayhu8JA5TyJic3m61IpM0k9AFoJxgttmg/640?wx_fmt=jpeg" data-type="jpeg" data-w="554" style="box-sizing: border-box;vertical-align: middle;overflow-wrap: break-word !important;width: 554px !important;visibility: visible !important;" width="554px" /></section><p><br /></p></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;"><section style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="padding-right: 10px;padding-left: 10px;max-width: 100%;box-sizing: border-box;font-size: 14px;line-height: 2;letter-spacing: 1px;overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><br /></p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;">以城市配套设施、土地的位置、交通条件、自然与人文环境等土地属性将地块划分为四大系列,再以项目位置、客户需求分为8个产品类型,房产项目全生命周期。</p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><br /></p></section></section></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;"><p style="margin: 8px 16px 18px;padding-right: 0.5em;padding-left: 0.5em;max-width: 100%;box-sizing: border-box;text-align: center;overflow-wrap: break-word !important;"><br /></p><section style="max-width: 100%;box-sizing: border-box;width: 661px;border-width: 3px;border-style: solid;border-color: white;box-shadow: rgb(102, 102, 102) 3.53553px 3.53553px 8px;display: inline-block;line-height: 0;overflow-wrap: break-word !important;height: auto !important;"><img class="" data-ratio="0.5505415" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/nuK44I2Rs6ia7D0e1rjoG7RrbcZvQiblR4XFNkWQZIDGickX3sica8X9ouOqbL0MgY8ooB4kr5AwZqCDyE8xeFj4icw/640?wx_fmt=jpeg" data-type="jpeg" data-w="554" style="box-sizing: border-box;vertical-align: middle;overflow-wrap: break-word !important;width: 554px !important;visibility: visible !important;" width="554px" /></section><p><br /></p></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;"><p style="margin: 8px 16px 18px;padding-right: 0.5em;padding-left: 0.5em;max-width: 100%;box-sizing: border-box;text-align: center;overflow-wrap: break-word !important;"><br /></p><section style="max-width: 100%;box-sizing: border-box;width: 661px;border-width: 4px;border-style: solid;border-color: white;box-shadow: rgb(102, 102, 102) 3.53553px 3.53553px 8px;display: inline-block;line-height: 0;overflow-wrap: break-word !important;height: auto !important;"><img class="" data-ratio="0.6823105" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/nuK44I2Rs6ia7D0e1rjoG7RrbcZvQiblR4dI0zrZ7TnQRMlhoXPM4YoYBQeyIlBhHXzPiavIM3uBXF34xgBXffCsg/640?wx_fmt=jpeg" data-type="jpeg" data-w="554" style="box-sizing: border-box;vertical-align: middle;overflow-wrap: break-word !important;width: 554px !important;visibility: visible !important;" width="554px" /></section><p><br /></p></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;"><section style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="padding-right: 10px;padding-left: 10px;max-width: 100%;box-sizing: border-box;font-size: 14px;line-height: 2;letter-spacing: 1px;overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><br /></p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;">根据地块类型与客户群体的特点细分将类似的对象组合成多类,最后聚集在一起,这样便可确定相应的产品类型</p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><br /></p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;">产品类型的具体指标包括不同客户群体的比例、主力户型(房子的卧室数量)、建筑类型(高层、多层)与核心价值点(资源占用、商务服务)等内容。<br style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;" /></p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><br /></p></section></section></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;"><p style="margin: 8px 16px 18px;padding-right: 0.5em;padding-left: 0.5em;max-width: 100%;box-sizing: border-box;text-align: center;overflow-wrap: break-word !important;"><br /></p><section style="max-width: 100%;box-sizing: border-box;width: 661px;border-width: 4px;border-style: solid;border-color: white;box-shadow: rgb(102, 102, 102) 3.53553px 3.53553px 8px;display: inline-block;line-height: 0;overflow-wrap: break-word !important;height: auto !important;"><img class="" data-ratio="0.5216606" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/nuK44I2Rs6ia7D0e1rjoG7RrbcZvQiblR4Ab9clicBqsqByW27K5icuuwIDia1FAtHpxtawgCVkkOKW0XibOETiap73qA/640?wx_fmt=jpeg" data-type="jpeg" data-w="554" style="box-sizing: border-box;vertical-align: middle;overflow-wrap: break-word !important;width: 554px !important;visibility: visible !important;" width="554px" /></section><p><br /></p></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;"><p style="margin: 8px 16px 18px;padding-right: 0.5em;padding-left: 0.5em;max-width: 100%;box-sizing: border-box;text-align: center;overflow-wrap: break-word !important;"><br /></p><section style="max-width: 100%;box-sizing: border-box;width: 661px;border-width: 4px;border-style: solid;border-color: white;box-shadow: rgb(102, 102, 102) 3.53553px 3.53553px 8px;display: inline-block;line-height: 0;overflow-wrap: break-word !important;height: auto !important;"><img class="" data-ratio="0.7184116" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/nuK44I2Rs6ia7D0e1rjoG7RrbcZvQiblR4SNgiaePTcQsplI3ibaXkpia7v2wkPsOmVnCHYviaTgnpiaJIibpjQvib5lqNw/640?wx_fmt=jpeg" data-type="jpeg" data-w="554" style="box-sizing: border-box;vertical-align: middle;overflow-wrap: break-word !important;width: 554px !important;visibility: visible !important;" width="554px" /></section><p><br /></p></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;text-align: center;"><p style="margin-bottom: 15px;max-width: 100%;box-sizing: border-box;text-align: center;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><br /></p><section style="padding: 0.3em 0.8em;max-width: 100%;box-sizing: border-box;display: inline-block;border-radius: 1em;color: rgb(255, 255, 255);text-align: justify;background-color: rgba(183, 96, 96, 0.51);overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;"><strong style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;">标准化产品操作流程</strong></p></section><p><br /></p></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;"><section style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="padding-right: 10px;padding-left: 10px;max-width: 100%;box-sizing: border-box;font-size: 14px;line-height: 2;letter-spacing: 1px;overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;">在标准化的产品库中,进行房型产品的区域选择,制作出项目可行性研究报告,根据此报告做出概念设计,对项目的单体设计、规划设计,最后画制好施工图。</p></section></section></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;"><p style="margin: 8px 16px 18px;padding-right: 0.5em;padding-left: 0.5em;max-width: 100%;box-sizing: border-box;text-align: center;overflow-wrap: break-word !important;"><br /></p><section style="max-width: 100%;box-sizing: border-box;width: 661px;border-width: 3px;border-style: solid;border-color: white;box-shadow: rgb(102, 102, 102) 3.53553px 3.53553px 8px;display: inline-block;line-height: 0;overflow-wrap: break-word !important;height: auto !important;"><img class="" data-ratio="0.3501484" data-src="https://mmbiz.qpic.cn/mmbiz_png/nuK44I2Rs6ia7D0e1rjoG7RrbcZvQiblR4zkdCJvhQicI7oGACibPpH06jjVvRdMogKcictvzXUO3qvDb2Niaw7vMCeQ/640?wx_fmt=png" data-type="png" data-w="674" style="box-sizing: border-box;vertical-align: middle;overflow-wrap: break-word !important;width: 674px !important;visibility: visible !important;" width="674px" /></section><p><br /></p></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;height: auto;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;"><section style="margin-top: 10px;margin-bottom: 10px;max-width: 100%;box-sizing: border-box;min-height: 40px;overflow-wrap: break-word !important;"><section style="margin-right: auto;margin-left: auto;max-width: 100%;box-sizing: border-box;width: 677px;overflow-wrap: break-word !important;"><table width="677" style="width: 556px;"><tbody style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><tr powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><td colspan="1" rowspan="1" width="33.0000%" style="padding: 0px;word-break: break-all;border-top-style: none;border-bottom-style: none;border-left-style: none;border-color: rgb(62, 62, 62) rgb(255, 255, 255) rgb(62, 62, 62) rgb(62, 62, 62);max-width: 100%;box-sizing: border-box;border-radius: 0px;background-color: rgb(132, 132, 132);overflow-wrap: break-word !important;"><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="margin-top: 5px;margin-bottom: 5px;max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="padding-right: 5px;padding-left: 5px;max-width: 100%;box-sizing: border-box;text-align: center;font-size: 12px;color: rgb(255, 255, 255);overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;">项目</p></section></section></section></td><td colspan="1" rowspan="1" width="30.0000%" style="padding: 0px;word-break: break-all;border-top-style: none;border-bottom-style: none;border-left-style: none;border-color: rgb(62, 62, 62) rgb(255, 255, 255) rgb(62, 62, 62) rgb(62, 62, 62);max-width: 100%;box-sizing: border-box;border-radius: 0px;background-color: rgb(132, 132, 132);overflow-wrap: break-word !important;"><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="margin-top: 5px;margin-bottom: 5px;max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="padding-right: 5px;padding-left: 5px;max-width: 100%;box-sizing: border-box;text-align: center;font-size: 12px;color: rgb(255, 255, 255);overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;">周期要求</p></section></section></section></td><td colspan="1" rowspan="1" width="36.8100%" style="padding: 0px;word-break: break-all;border-top-style: none;border-bottom-style: none;border-left-style: none;border-color: rgb(62, 62, 62) rgb(255, 255, 255) rgb(62, 62, 62) rgb(62, 62, 62);max-width: 100%;box-sizing: border-box;border-radius: 0px;background-color: rgb(132, 132, 132);overflow-wrap: break-word !important;"><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="margin-top: 5px;margin-bottom: 5px;max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="padding-right: 5px;padding-left: 5px;max-width: 100%;box-sizing: border-box;text-align: center;font-size: 12px;color: rgb(255, 255, 255);overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;">产品比率</p></section></section></section></td></tr><tr powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><td colspan="1" rowspan="1" width="33.0000%" style="padding: 3px;word-break: break-all;border-style: none;border-color: rgb(62, 62, 62);max-width: 100%;box-sizing: border-box;border-radius: 0px;background-color: rgb(173, 173, 173);overflow-wrap: break-word !important;"><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="margin-top: 5px;margin-bottom: 5px;max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="padding-right: 5px;padding-left: 5px;max-width: 100%;box-sizing: border-box;font-size: 12px;overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;text-align: center;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;">创新产品项目</p></section></section></section></td><td colspan="1" rowspan="1" width="30.0000%" style="padding: 3px;word-break: break-all;border-style: none;border-color: rgb(62, 62, 62);max-width: 100%;box-sizing: border-box;border-radius: 0px;background-color: rgb(173, 173, 173);overflow-wrap: break-word !important;"><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="margin-top: 5px;margin-bottom: 5px;max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="padding-right: 5px;padding-left: 5px;max-width: 100%;box-sizing: border-box;text-align: center;font-size: 12px;overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;">无特别要求</p></section></section></section></td><td colspan="1" rowspan="1" width="36.8100%" style="padding: 3px;word-break: break-all;border-style: none;border-color: rgb(62, 62, 62);max-width: 100%;box-sizing: border-box;border-radius: 0px;background-color: rgb(173, 173, 173);overflow-wrap: break-word !important;"><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="margin-top: 5px;margin-bottom: 5px;max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="padding-right: 5px;padding-left: 5px;max-width: 100%;box-sizing: border-box;text-align: center;font-size: 12px;overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;">——</p></section></section></section></td></tr><tr powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><td colspan="1" rowspan="1" width="33.0000%" style="padding: 3px;word-break: break-all;border-width: 0px;border-style: none;border-color: rgb(62, 62, 62);max-width: 100%;box-sizing: border-box;border-radius: 0px;background-color: rgb(248, 243, 240);overflow-wrap: break-word !important;"><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="margin-top: 5px;margin-bottom: 5px;max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="padding-right: 5px;padding-left: 5px;max-width: 100%;box-sizing: border-box;font-size: 12px;overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;text-align: center;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;">成熟产品项目</p></section></section></section></td><td colspan="1" rowspan="1" width="30.0000%" style="padding: 3px;word-break: break-all;border-width: 0px;border-style: none;border-color: rgb(62, 62, 62);max-width: 100%;box-sizing: border-box;border-radius: 0px;background-color: rgb(248, 243, 240);overflow-wrap: break-word !important;"><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="margin-top: 5px;margin-bottom: 5px;max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="padding-right: 5px;padding-left: 5px;max-width: 100%;box-sizing: border-box;font-size: 12px;overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;">A类9个月,B类12个月</p></section></section></section></td><td colspan="1" rowspan="1" width="36.8100%" style="padding: 3px;word-break: break-all;border-width: 0px;border-style: none;border-color: rgb(62, 62, 62);max-width: 100%;box-sizing: border-box;border-radius: 0px;background-color: rgb(248, 243, 240);overflow-wrap: break-word !important;"><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="margin-top: 5px;margin-bottom: 5px;max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="padding-right: 5px;padding-left: 5px;max-width: 100%;box-sizing: border-box;text-align: center;font-size: 12px;overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;">应用比率不小于80%</p></section></section></section></td></tr><tr powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><td colspan="1" rowspan="1" width="33.0000%" style="padding: 3px;word-break: break-all;border-style: none;border-color: rgb(62, 62, 62);max-width: 100%;box-sizing: border-box;border-radius: 0px;background-color: rgb(173, 173, 173);overflow-wrap: break-word !important;"><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="margin-top: 5px;margin-bottom: 5px;max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="padding-right: 5px;padding-left: 5px;max-width: 100%;box-sizing: border-box;font-size: 12px;overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;text-align: center;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;">标准化产品项目</p></section></section></section></td><td colspan="1" rowspan="1" width="30.0000%" style="padding: 3px;word-break: break-all;border-style: none;border-color: rgb(62, 62, 62);max-width: 100%;box-sizing: border-box;border-radius: 0px;background-color: rgb(173, 173, 173);overflow-wrap: break-word !important;"><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="margin-top: 5px;margin-bottom: 5px;max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="padding-right: 5px;padding-left: 5px;max-width: 100%;box-sizing: border-box;font-size: 12px;overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;">A类7个月,B类9个月</p></section></section></section></td><td colspan="1" rowspan="1" width="36.8100%" style="padding: 3px;word-break: break-all;border-style: none;border-color: rgb(62, 62, 62);max-width: 100%;box-sizing: border-box;border-radius: 0px;background-color: rgb(173, 173, 173);overflow-wrap: break-word !important;"><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="margin-top: 5px;margin-bottom: 5px;max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="padding-right: 5px;padding-left: 5px;max-width: 100%;box-sizing: border-box;text-align: center;font-size: 12px;overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;">应用比率不小于70%</p></section></section></section></td></tr></tbody></table><br /></section></section></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;text-align: center;"><p style="margin-bottom: 15px;max-width: 100%;box-sizing: border-box;text-align: center;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><br /></p><section style="padding: 0.3em 0.8em;max-width: 100%;box-sizing: border-box;display: inline-block;border-radius: 1em;color: rgb(255, 255, 255);text-align: justify;background-color: rgba(183, 96, 96, 0.51);overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;"><strong style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;">万科集团产品库内容</strong></p></section><p><br /></p></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;"><section style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="padding-right: 10px;padding-left: 10px;max-width: 100%;box-sizing: border-box;font-size: 14px;line-height: 2;letter-spacing: 1px;overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;">标准化产品定型之后,将整理成标准化产品库。<br style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;" /></p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><br /></p></section></section></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;text-align: center;"><p style="margin: 10px 16px;max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;text-align: center;"><br /></p><section style="max-width: 100%;box-sizing: border-box;display: inline-block;vertical-align: bottom;width: 81.2344px;overflow-wrap: break-word !important;"><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="margin-top: 3px;margin-bottom: 3px;max-width: 100%;box-sizing: border-box;text-align: center;overflow-wrap: break-word !important;"><section style="margin-right: auto;margin-left: auto;max-width: 100%;box-sizing: border-box;display: inline-block;border-width: 1px;border-style: solid;border-color: rgba(183, 96, 96, 0.51);width: 1.8em;height: 1.8em;line-height: 1.8em;border-radius: 100%;font-size: 18px;color: rgb(0, 0, 0);background-color: rgba(183, 96, 96, 0.51);overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;">01</p></section></section></section></section><section style="max-width: 100%;box-sizing: border-box;display: inline-block;vertical-align: bottom;width: 595.75px;overflow-wrap: break-word !important;"><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="margin-bottom: 5px;max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="max-width: 100%;box-sizing: border-box;display: inline-block;overflow-wrap: break-word !important;"><section style="margin-bottom: 0.25em;padding-right: 5px;padding-left: 5px;max-width: 100%;box-sizing: border-box;display: inline-block;vertical-align: bottom;border-bottom: 1px dashed rgb(0, 0, 0);overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;"><strong style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;">第一级 PDF产品简介</strong></p></section><section style="max-width: 100%;box-sizing: border-box;display: inline-block;vertical-align: bottom;width: 0.5em;height: 0.5em;border-radius: 50%;background-color: rgba(183, 96, 96, 0.51);overflow-wrap: break-word !important;"></section></section></section></section></section><p><br /></p></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;"><section style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="padding-right: 10px;padding-left: 10px;max-width: 100%;box-sizing: border-box;line-height: 2;letter-spacing: 1px;overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><span style="max-width: 100%;box-sizing: border-box;font-size: 14px;overflow-wrap: break-word !important;">产品基本信息、<span style="max-width: 100%;box-sizing: border-box;letter-spacing: 0px;overflow-wrap: break-word !important;">典型平面资料、产品形式资料</span></span></p></section></section></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;"><section style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="padding-right: 10px;padding-left: 10px;max-width: 100%;box-sizing: border-box;line-height: 2;font-size: 14px;letter-spacing: 1px;overflow-wrap: break-word !important;"><ol class=" list-paddingleft-2" style="margin-left: 16px;margin-right: 16px;"><li><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;"><span style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;">目的是为了方便各个一线公司迅速的了解产品内容<span style="max-width: 100%;box-sizing: border-box;letter-spacing: 0px;overflow-wrap: break-word !important;">能够反应产品的最基础信息。</span></span></p></li><li><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;"><span style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;">包括基础数据、有代表性的建筑平面示意图(是一种假想在房屋的窗台以上作水平剖切后,移去上面部分后作剩余部分的正投影而得到的水平剖面图)、立面示意图(建筑物立面平行的铅垂投影面上所做的投影图)。</span></p></li><li><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;"><span style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;">但是,开发程度较高,只可查看不可下载。</span></p></li></ol></section></section></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;"><section style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="padding-right: 10px;padding-left: 10px;max-width: 100%;box-sizing: border-box;font-size: 14px;line-height: 2;letter-spacing: 1px;overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;"><br style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;" /></p></section></section></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;text-align: center;"><p style="margin: 10px 16px;max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;text-align: center;"><br /></p><section style="max-width: 100%;box-sizing: border-box;display: inline-block;vertical-align: bottom;width: 81.2344px;overflow-wrap: break-word !important;"><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="margin-top: 3px;margin-bottom: 3px;max-width: 100%;box-sizing: border-box;text-align: center;overflow-wrap: break-word !important;"><section style="margin-right: auto;margin-left: auto;max-width: 100%;box-sizing: border-box;display: inline-block;border-width: 1px;border-style: solid;border-color: rgba(183, 96, 96, 0.51);width: 1.8em;height: 1.8em;line-height: 1.8em;border-radius: 100%;font-size: 18px;color: rgb(0, 0, 0);background-color: rgba(183, 96, 96, 0.51);overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;">02</p></section></section></section></section><section style="max-width: 100%;box-sizing: border-box;display: inline-block;vertical-align: bottom;width: 595.75px;overflow-wrap: break-word !important;"><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="margin-bottom: 5px;max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="max-width: 100%;box-sizing: border-box;display: inline-block;overflow-wrap: break-word !important;"><section style="margin-bottom: 0.25em;padding-right: 5px;padding-left: 5px;max-width: 100%;box-sizing: border-box;display: inline-block;vertical-align: bottom;border-bottom: 1px dashed rgb(0, 0, 0);overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;"><strong style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;">第二级 产品基本资料</strong></p></section><section style="max-width: 100%;box-sizing: border-box;display: inline-block;vertical-align: bottom;width: 0.5em;height: 0.5em;border-radius: 50%;background-color: rgba(183, 96, 96, 0.51);overflow-wrap: break-word !important;"></section></section></section></section></section><p><br /></p></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;"><section style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="padding-right: 10px;padding-left: 10px;max-width: 100%;box-sizing: border-box;line-height: 2;letter-spacing: 1px;font-size: 14px;overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><span style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;">产品基本信息、<span style="max-width: 100%;box-sizing: border-box;letter-spacing: 0px;overflow-wrap: break-word !important;">产品平面资料、产品形式资料</span></span></p><ol class=" list-paddingleft-2" style="margin-left: 16px;margin-right: 16px;"><li><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;"><span style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;">目的是为了方便操作成熟产品项目</span></p></li><li><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;"><span style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;">包含产品的基本资料,可为项目操作提供户型单体方案的支持</span></p></li><li><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;"><span style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;">开放程度较低</span></p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;"><span style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"></span></p></li></ol></section></section></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;text-align: center;"><p style="margin: 10px 16px;max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;text-align: center;"><br /></p><section style="max-width: 100%;box-sizing: border-box;display: inline-block;vertical-align: bottom;width: 81.2344px;overflow-wrap: break-word !important;"><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="margin-top: 3px;margin-bottom: 3px;max-width: 100%;box-sizing: border-box;text-align: center;overflow-wrap: break-word !important;"><section style="margin-right: auto;margin-left: auto;max-width: 100%;box-sizing: border-box;display: inline-block;border-width: 1px;border-style: solid;border-color: rgba(183, 96, 96, 0.51);width: 1.8em;height: 1.8em;line-height: 1.8em;border-radius: 100%;font-size: 18px;color: rgb(0, 0, 0);background-color: rgba(183, 96, 96, 0.51);overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;">03</p></section></section></section></section><section style="max-width: 100%;box-sizing: border-box;display: inline-block;vertical-align: bottom;width: 595.75px;overflow-wrap: break-word !important;"><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="margin-bottom: 5px;max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="max-width: 100%;box-sizing: border-box;display: inline-block;overflow-wrap: break-word !important;"><section style="margin-bottom: 0.25em;padding-right: 5px;padding-left: 5px;max-width: 100%;box-sizing: border-box;display: inline-block;vertical-align: bottom;border-bottom: 1px dashed rgb(0, 0, 0);overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;"><strong style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;">第三级 产品全套资料</strong></p></section><section style="max-width: 100%;box-sizing: border-box;display: inline-block;vertical-align: bottom;width: 0.5em;height: 0.5em;border-radius: 50%;background-color: rgba(183, 96, 96, 0.51);overflow-wrap: break-word !important;"></section></section></section></section></section><p><br /></p></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;"><section style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="padding-right: 10px;padding-left: 10px;max-width: 100%;box-sizing: border-box;font-size: 14px;line-height: 2;letter-spacing: 1px;overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><span style="max-width: 100%;box-sizing: border-box;letter-spacing: 0px;overflow-wrap: break-word !important;">全套施工图、</span><span style="max-width: 100%;box-sizing: border-box;letter-spacing: 0px;overflow-wrap: break-word !important;">部品清单及样板、</span><span style="max-width: 100%;box-sizing: border-box;letter-spacing: 0px;overflow-wrap: break-word !important;">工程量清单、</span><span style="max-width: 100%;box-sizing: border-box;letter-spacing: 0px;overflow-wrap: break-word !important;">销售资料、</span><span style="max-width: 100%;box-sizing: border-box;letter-spacing: 0px;overflow-wrap: break-word !important;">模型。</span></p><ol class=" list-paddingleft-2" style="margin-left: 16px;margin-right: 16px;"><li><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;">目的是为了方便操作标准化项目</p></li><li><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;"><span style="max-width: 100%;box-sizing: border-box;letter-spacing: 0px;overflow-wrap: break-word !important;">包含</span><span style="max-width: 100%;box-sizing: border-box;letter-spacing: 0px;overflow-wrap: break-word !important;">产品的全套资料,可将标准化产品迅速复制到项目中,并且大大缩短项目运作周期</span></p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;"><span style="max-width: 100%;box-sizing: border-box;letter-spacing: 0px;overflow-wrap: break-word !important;"></span></p></li></ol><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;"><br style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;" /></p></section></section></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;text-align: center;"><p style="margin-bottom: 15px;max-width: 100%;box-sizing: border-box;text-align: center;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><br /></p><section style="padding: 0.3em 0.8em;max-width: 100%;box-sizing: border-box;display: inline-block;border-radius: 1em;color: rgb(255, 255, 255);background-color: rgba(183, 96, 96, 0.51);overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;"><strong style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;">万科标准化产品入库管理办法</strong></p></section><p><br /></p></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;text-align: center;"><p style="margin: 10px 16px;max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;text-align: center;"><br /></p><section style="max-width: 100%;box-sizing: border-box;display: inline-block;vertical-align: bottom;width: 81.2344px;overflow-wrap: break-word !important;"><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="margin-top: 3px;margin-bottom: 3px;max-width: 100%;box-sizing: border-box;text-align: center;overflow-wrap: break-word !important;"><section style="margin-right: auto;margin-left: auto;max-width: 100%;box-sizing: border-box;display: inline-block;border-width: 1px;border-style: solid;border-color: rgba(183, 96, 96, 0.51);width: 1.8em;height: 1.8em;line-height: 1.8em;border-radius: 100%;font-size: 18px;color: rgb(0, 0, 0);background-color: rgba(183, 96, 96, 0.51);overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;">01</p></section></section></section></section><section style="max-width: 100%;box-sizing: border-box;display: inline-block;vertical-align: bottom;width: 595.75px;overflow-wrap: break-word !important;"><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="margin-bottom: 5px;max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="max-width: 100%;box-sizing: border-box;display: inline-block;overflow-wrap: break-word !important;"><section style="margin-bottom: 0.25em;padding-right: 5px;padding-left: 5px;max-width: 100%;box-sizing: border-box;display: inline-block;vertical-align: bottom;border-bottom: 1px dashed rgb(0, 0, 0);overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;"><strong style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;">确定原型</strong></p></section><section style="max-width: 100%;box-sizing: border-box;display: inline-block;vertical-align: bottom;width: 0.5em;height: 0.5em;border-radius: 50%;background-color: rgba(183, 96, 96, 0.51);overflow-wrap: break-word !important;"></section></section></section></section></section><p><br /></p></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;"><section style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="padding-right: 10px;padding-left: 10px;max-width: 100%;box-sizing: border-box;font-size: 14px;line-height: 2;letter-spacing: 1px;overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><span style="max-width: 100%;box-sizing: border-box;letter-spacing: 0px;overflow-wrap: break-word !important;">房地产公司总部确定的产品的原型——反应了总部的研发方向</span><br style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;" /></p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;">房产项目所在区域公司确定的产品原型——反应了区域的市场需求</p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><br /></p></section></section></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;text-align: center;"><p style="margin: 10px 16px;max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;text-align: center;"><br /></p><section style="max-width: 100%;box-sizing: border-box;display: inline-block;vertical-align: bottom;width: 81.2344px;overflow-wrap: break-word !important;"><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="margin-top: 3px;margin-bottom: 3px;max-width: 100%;box-sizing: border-box;text-align: center;overflow-wrap: break-word !important;"><section style="margin-right: auto;margin-left: auto;max-width: 100%;box-sizing: border-box;display: inline-block;border-width: 1px;border-style: solid;border-color: rgba(183, 96, 96, 0.51);width: 1.8em;height: 1.8em;line-height: 1.8em;border-radius: 100%;font-size: 18px;color: rgb(0, 0, 0);background-color: rgba(183, 96, 96, 0.51);overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;">02</p></section></section></section></section><section style="max-width: 100%;box-sizing: border-box;display: inline-block;vertical-align: bottom;width: 595.75px;box-shadow: rgb(0, 0, 0) 0px 0px 0px;overflow-wrap: break-word !important;"><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="margin-bottom: 5px;max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="max-width: 100%;box-sizing: border-box;display: inline-block;overflow-wrap: break-word !important;"><section style="margin-bottom: 0.25em;padding-right: 5px;padding-left: 5px;max-width: 100%;box-sizing: border-box;display: inline-block;vertical-align: bottom;border-bottom: 1px dashed rgb(0, 0, 0);overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;"><strong style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;">整理成果</strong></p></section><section style="max-width: 100%;box-sizing: border-box;display: inline-block;vertical-align: bottom;width: 0.5em;height: 0.5em;border-radius: 50%;background-color: rgba(183, 96, 96, 0.51);overflow-wrap: break-word !important;"></section></section></section></section></section><p><br /></p></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;"><section style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="padding-right: 10px;padding-left: 10px;max-width: 100%;box-sizing: border-box;font-size: 14px;line-height: 2;letter-spacing: 1px;overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;">标准化这项工作由区域公司形成工作组,来将之前的产品类型整理成标准化产品。</p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><br /></p></section></section></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;text-align: center;"><p style="margin: 10px 16px;max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;text-align: center;"><br /></p><section style="max-width: 100%;box-sizing: border-box;display: inline-block;vertical-align: bottom;width: 81.2344px;overflow-wrap: break-word !important;"><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="margin-top: 3px;margin-bottom: 3px;max-width: 100%;box-sizing: border-box;text-align: center;overflow-wrap: break-word !important;"><section style="margin-right: auto;margin-left: auto;max-width: 100%;box-sizing: border-box;display: inline-block;border-width: 1px;border-style: solid;border-color: rgba(183, 96, 96, 0.51);width: 1.8em;height: 1.8em;line-height: 1.8em;border-radius: 100%;font-size: 18px;color: rgb(0, 0, 0);background-color: rgba(183, 96, 96, 0.51);overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;">03</p></section></section></section></section><section style="max-width: 100%;box-sizing: border-box;display: inline-block;vertical-align: bottom;width: 595.75px;overflow-wrap: break-word !important;"><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="margin-bottom: 5px;max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="max-width: 100%;box-sizing: border-box;display: inline-block;overflow-wrap: break-word !important;"><section style="margin-bottom: 0.25em;padding-right: 5px;padding-left: 5px;max-width: 100%;box-sizing: border-box;display: inline-block;vertical-align: bottom;border-bottom: 1px dashed rgb(0, 0, 0);overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;"><strong style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;">集团审查</strong></p></section><section style="max-width: 100%;box-sizing: border-box;display: inline-block;vertical-align: bottom;width: 0.5em;height: 0.5em;border-radius: 50%;background-color: rgba(183, 96, 96, 0.51);overflow-wrap: break-word !important;"></section></section></section></section></section><p><br /></p></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;"><section style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="padding-right: 10px;padding-left: 10px;max-width: 100%;box-sizing: border-box;line-height: 2;letter-spacing: 1px;overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><span style="max-width: 100%;box-sizing: border-box;font-size: 14px;letter-spacing: 0px;overflow-wrap: break-word !important;">标准化这项工作由集团公司形成工作组,将之前的产品类型整理成标准化产品,并对成果进行审查,主要审查成果内容是否齐全;并对技术标准执行情况进行抽查和技术委员会通过。</span></p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><span style="max-width: 100%;box-sizing: border-box;font-size: 14px;letter-spacing: 0px;overflow-wrap: break-word !important;"><br /></span></p></section></section></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;text-align: center;"><p style="margin: 10px 16px;max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;text-align: center;"><br /></p><section style="max-width: 100%;box-sizing: border-box;display: inline-block;vertical-align: bottom;width: 81.2344px;overflow-wrap: break-word !important;"><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="margin-top: 3px;margin-bottom: 3px;max-width: 100%;box-sizing: border-box;text-align: center;overflow-wrap: break-word !important;"><section style="margin-right: auto;margin-left: auto;max-width: 100%;box-sizing: border-box;display: inline-block;border-width: 1px;border-style: solid;border-color: rgba(183, 96, 96, 0.51);width: 1.8em;height: 1.8em;line-height: 1.8em;border-radius: 100%;font-size: 18px;color: rgb(0, 0, 0);background-color: rgba(183, 96, 96, 0.51);overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;">04</p></section></section></section></section><section style="max-width: 100%;box-sizing: border-box;display: inline-block;vertical-align: bottom;width: 595.75px;overflow-wrap: break-word !important;"><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="margin-bottom: 5px;max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="max-width: 100%;box-sizing: border-box;display: inline-block;overflow-wrap: break-word !important;"><section style="margin-bottom: 0.25em;padding-right: 5px;padding-left: 5px;max-width: 100%;box-sizing: border-box;display: inline-block;vertical-align: bottom;border-bottom: 1px dashed rgb(0, 0, 0);overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;"><strong style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;">产品入库</strong></p></section><section style="max-width: 100%;box-sizing: border-box;display: inline-block;vertical-align: bottom;width: 0.5em;height: 0.5em;border-radius: 50%;background-color: rgba(183, 96, 96, 0.51);overflow-wrap: break-word !important;"></section></section></section></section></section><p><br /></p></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;"><section style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="padding-right: 10px;padding-left: 10px;max-width: 100%;box-sizing: border-box;font-size: 14px;line-height: 2;letter-spacing: 1px;overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;">标准化这项工作由集团公司形成工作组,将之前的产品类型整理成标准化产品,最后整理成库,标准化产品库就是这样形成的。</p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><br /></p></section></section></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;text-align: center;"><p style="margin-bottom: 15px;max-width: 100%;box-sizing: border-box;text-align: center;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><br /></p><section style="padding: 0.3em 0.8em;max-width: 100%;box-sizing: border-box;display: inline-block;border-radius: 1em;color: rgb(255, 255, 255);text-align: justify;background-color: rgba(183, 96, 96, 0.51);overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;text-align: center;overflow-wrap: break-word !important;"><strong style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;">万科标准化产品定型的优势</strong></p></section><p><br /></p></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;text-align: center;"><p style="margin: 10px 16px;max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;text-align: center;"><br /></p><section style="max-width: 100%;box-sizing: border-box;display: inline-block;vertical-align: bottom;width: 81.2344px;overflow-wrap: break-word !important;"><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="margin-top: 3px;margin-bottom: 3px;max-width: 100%;box-sizing: border-box;text-align: center;overflow-wrap: break-word !important;"><section style="margin-right: auto;margin-left: auto;max-width: 100%;box-sizing: border-box;display: inline-block;border-width: 1px;border-style: solid;border-color: rgba(183, 96, 96, 0.51);width: 1.8em;height: 1.8em;line-height: 1.8em;border-radius: 100%;font-size: 18px;color: rgb(0, 0, 0);background-color: rgba(183, 96, 96, 0.51);overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;">01</p></section></section></section></section><section style="max-width: 100%;box-sizing: border-box;display: inline-block;vertical-align: bottom;width: 595.75px;overflow-wrap: break-word !important;"><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="margin-bottom: 5px;max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="max-width: 100%;box-sizing: border-box;display: inline-block;overflow-wrap: break-word !important;"><section style="margin-bottom: 0.25em;padding-right: 5px;padding-left: 5px;max-width: 100%;box-sizing: border-box;display: inline-block;vertical-align: bottom;border-bottom: 1px dashed rgb(0, 0, 0);overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;"><strong style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;">给设计带来了方便&nbsp;</strong></p></section><section style="max-width: 100%;box-sizing: border-box;display: inline-block;vertical-align: bottom;width: 0.5em;height: 0.5em;border-radius: 50%;background-color: rgba(183, 96, 96, 0.51);overflow-wrap: break-word !important;"></section></section></section></section></section><p><br /></p></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;"><section style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="padding-right: 10px;padding-left: 10px;max-width: 100%;box-sizing: border-box;font-size: 14px;line-height: 2;letter-spacing: 1px;overflow-wrap: break-word !important;"><ul class=" list-paddingleft-2" style="margin-left: 16px;margin-right: 16px;"><li><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;">就是当产品定型后,做法就会统一,给设计人员带来了这些的方便。</p></li><li><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;">减少了方案图到扩初设计到施工图等图纸层级。</p></li><li><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;">当产品定型后,图纸便不会重复表述、图纸量减少,出图效率提高后定型图纸无需修改。</p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;"><br /></p></li></ul></section></section></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;text-align: center;"><p style="margin: 10px 16px;max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;text-align: center;"><br /></p><section style="max-width: 100%;box-sizing: border-box;display: inline-block;vertical-align: bottom;width: 81.2344px;overflow-wrap: break-word !important;"><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="margin-top: 3px;margin-bottom: 3px;max-width: 100%;box-sizing: border-box;text-align: center;overflow-wrap: break-word !important;"><section style="margin-right: auto;margin-left: auto;max-width: 100%;box-sizing: border-box;display: inline-block;border-width: 1px;border-style: solid;border-color: rgba(183, 96, 96, 0.51);width: 1.8em;height: 1.8em;line-height: 1.8em;border-radius: 100%;font-size: 18px;color: rgb(0, 0, 0);background-color: rgba(183, 96, 96, 0.51);overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;">02</p></section></section></section></section><section style="max-width: 100%;box-sizing: border-box;display: inline-block;vertical-align: bottom;width: 595.75px;overflow-wrap: break-word !important;"><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="margin-bottom: 5px;max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="max-width: 100%;box-sizing: border-box;display: inline-block;overflow-wrap: break-word !important;"><section style="margin-bottom: 0.25em;padding-right: 5px;padding-left: 5px;max-width: 100%;box-sizing: border-box;display: inline-block;vertical-align: bottom;border-bottom: 1px dashed rgb(0, 0, 0);overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;"><strong style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;">给工程与采购带来方便</strong></p></section><section style="max-width: 100%;box-sizing: border-box;display: inline-block;vertical-align: bottom;width: 0.5em;height: 0.5em;border-radius: 50%;background-color: rgba(183, 96, 96, 0.51);overflow-wrap: break-word !important;"></section></section></section></section></section><p><br /></p></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;"><section style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="padding-right: 10px;padding-left: 10px;max-width: 100%;box-sizing: border-box;font-size: 14px;line-height: 2;letter-spacing: 1px;overflow-wrap: break-word !important;"><ul class=" list-paddingleft-2" style="margin-left: 16px;margin-right: 16px;"><li><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;">就是当产品定型后,材料、部品、设备便也定型。</p></li><li><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;">当定样、数量在规划方案确定后便可以分批采购方案。</p></li><li><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;">当标准化产品的内部构件统一了标准后,<span style="max-width: 100%;box-sizing: border-box;letter-spacing: 0px;overflow-wrap: break-word !important;">定型过程中便已经征得一线公司的认可。</span></p></li><li><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;">方案图到扩初设计到施工图等图纸层级,按照施工要求梳理,层级清晰。</p></li><li><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;">图纸经过重新审查,基本无失误,<span style="max-width: 100%;box-sizing: border-box;letter-spacing: 0px;overflow-wrap: break-word !important;">并且做法考虑了现场施工需求。</span></p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;"><span style="max-width: 100%;box-sizing: border-box;letter-spacing: 0px;overflow-wrap: break-word !important;"></span></p></li></ul></section></section></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;text-align: center;"><p style="margin: 10px 16px;max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;text-align: center;"><br /></p><section style="max-width: 100%;box-sizing: border-box;display: inline-block;vertical-align: bottom;width: 81.2344px;overflow-wrap: break-word !important;"><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="margin-top: 3px;margin-bottom: 3px;max-width: 100%;box-sizing: border-box;text-align: center;overflow-wrap: break-word !important;"><section style="margin-right: auto;margin-left: auto;max-width: 100%;box-sizing: border-box;display: inline-block;border-width: 1px;border-style: solid;border-color: rgba(183, 96, 96, 0.51);width: 1.8em;height: 1.8em;line-height: 1.8em;border-radius: 100%;font-size: 18px;color: rgb(0, 0, 0);background-color: rgba(183, 96, 96, 0.51);overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;">03</p></section></section></section></section><section style="max-width: 100%;box-sizing: border-box;display: inline-block;vertical-align: bottom;width: 595.75px;overflow-wrap: break-word !important;"><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="margin-bottom: 5px;max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="max-width: 100%;box-sizing: border-box;display: inline-block;overflow-wrap: break-word !important;"><section style="margin-bottom: 0.25em;padding-right: 5px;padding-left: 5px;max-width: 100%;box-sizing: border-box;display: inline-block;vertical-align: bottom;border-bottom: 1px dashed rgb(0, 0, 0);overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;"><strong style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;">成本测算带来方便</strong></p></section><section style="max-width: 100%;box-sizing: border-box;display: inline-block;vertical-align: bottom;width: 0.5em;height: 0.5em;border-radius: 50%;background-color: rgba(183, 96, 96, 0.51);overflow-wrap: break-word !important;"></section></section></section></section></section><p><br /></p></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;"><section style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="padding-right: 10px;padding-left: 10px;max-width: 100%;box-sizing: border-box;font-size: 14px;line-height: 2;letter-spacing: 1px;overflow-wrap: break-word !important;"><ul class=" list-paddingleft-2" style="margin-left: 16px;margin-right: 16px;"><li><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;">标准化产品定型以一栋楼的整体定型为单位成本进行定型。<br style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;" /></p></li><li><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;">方案决策阶段成本测算只是简单的加法,测算简单方便。</p></li><li><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;"><span style="max-width: 100%;box-sizing: border-box;letter-spacing: 0px;overflow-wrap: break-word !important;">标准化产品的部品清单、工程量单(</span><span style="max-width: 100%;box-sizing: border-box;letter-spacing: 0px;overflow-wrap: break-word !important;">是部分项工程项目、措施项目、其他项目、规费项目和税金项目的名称和相应数量等的明细清单。由分部分项工程量清单、措施项目清单、其他项目清单、规费税金清单组成)等</span><span style="max-width: 100%;box-sizing: border-box;letter-spacing: 0px;overflow-wrap: break-word !important;">均完成定型。</span></p></li><li><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;">按照国家标准进行分类、编号,统一接口<span style="max-width: 100%;box-sizing: border-box;letter-spacing: 0px;overflow-wrap: break-word !important;">格式、满足成本、设计、工程各专业的对接。</span></p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;"><span style="max-width: 100%;box-sizing: border-box;letter-spacing: 0px;overflow-wrap: break-word !important;"></span></p></li></ul></section></section></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;text-align: center;"><p style="margin: 10px 16px;max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;text-align: center;"><br /></p><section style="max-width: 100%;box-sizing: border-box;display: inline-block;vertical-align: bottom;width: 81.2344px;overflow-wrap: break-word !important;"><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="margin-top: 3px;margin-bottom: 3px;max-width: 100%;box-sizing: border-box;text-align: center;overflow-wrap: break-word !important;"><section style="margin-right: auto;margin-left: auto;max-width: 100%;box-sizing: border-box;display: inline-block;border-width: 1px;border-style: solid;border-color: rgba(183, 96, 96, 0.51);width: 1.8em;height: 1.8em;line-height: 1.8em;border-radius: 100%;font-size: 18px;color: rgb(0, 0, 0);background-color: rgba(183, 96, 96, 0.51);overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;">04</p></section></section></section></section><section style="max-width: 100%;box-sizing: border-box;display: inline-block;vertical-align: bottom;width: 595.75px;overflow-wrap: break-word !important;"><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="margin-bottom: 5px;max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="max-width: 100%;box-sizing: border-box;display: inline-block;overflow-wrap: break-word !important;"><section style="margin-bottom: 0.25em;padding-right: 5px;padding-left: 5px;max-width: 100%;box-sizing: border-box;display: inline-block;vertical-align: bottom;border-bottom: 1px dashed rgb(0, 0, 0);overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;"><strong style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;">给销售带来方便</strong></p></section><section style="max-width: 100%;box-sizing: border-box;display: inline-block;vertical-align: bottom;width: 0.5em;height: 0.5em;border-radius: 50%;background-color: rgba(183, 96, 96, 0.51);overflow-wrap: break-word !important;"></section></section></section></section></section><p><br /></p></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;"><section style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="padding-right: 10px;padding-left: 10px;max-width: 100%;box-sizing: border-box;font-size: 14px;line-height: 2;letter-spacing: 1px;overflow-wrap: break-word !important;"><ul class=" list-paddingleft-2" style="margin-left: 16px;margin-right: 16px;"><li><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;">标准化产品有户型产品和一栋楼的整体定型单位二级定型产品库,并能通过索引表方便使用,可<span style="max-width: 100%;box-sizing: border-box;letter-spacing: 0px;overflow-wrap: break-word !important;">从销售定型产品资料库内随时调出。</span></p></li><li><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;"><br style="max-width: 100%;box-sizing: border-box !important;overflow-wrap: break-word !important;" /></p></li><li><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;"><span style="max-width: 100%;box-sizing: border-box;letter-spacing: 0px;overflow-wrap: break-word !important;">可确定产品定型、资料定型、信息准确。</span></p></li><li><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;">同时增加了《产品使用说明书》和”销售说辞“,提高了品牌的影响和营销人员对产品的理解,起到促进销售的作用。</p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;"><br /></p></li></ul></section></section></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;"><section style="margin-top: 10px;margin-bottom: 10px;max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;text-align: center;"><p style="max-width: 100%;box-sizing: border-box;width: 677px;text-align: center;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><br /></p><section style="margin-right: 3px;margin-left: 3px;padding-right: 6px;padding-left: 6px;max-width: 100%;box-sizing: border-box;display: inline-block;vertical-align: top;border-radius: 3px 3px 0px 0px;color: rgb(255, 255, 255);font-size: 18px;background-color: rgba(144, 4, 8, 0.973);overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;"><strong style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;">标准化未来工作</strong></p></section><br /><p><br /></p><p style="margin-top: -2px;max-width: 100%;box-sizing: border-box;width: 677px;font-size: 0px;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><br /></p><section style="margin-top: -2px;max-width: 100%;box-sizing: border-box;display: inline-block;vertical-align: top;width: 6px;height: 6px;border-radius: 50%;background-color: rgba(144, 4, 8, 0.973);overflow-wrap: break-word !important;"></section><section style="margin-right: -6px;margin-left: -6px;max-width: 100%;box-sizing: border-box;display: inline-block;vertical-align: top;width: 677px;border-bottom: 2px solid rgba(144, 4, 8, 0.973);overflow-wrap: break-word !important;"></section><section style="margin-top: -2px;max-width: 100%;box-sizing: border-box;display: inline-block;vertical-align: top;width: 6px;height: 6px;border-radius: 50%;background-color: rgba(144, 4, 8, 0.973);overflow-wrap: break-word !important;"></section><p><br /></p></section></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;"><section style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="padding-right: 10px;padding-left: 10px;max-width: 100%;box-sizing: border-box;line-height: 2;letter-spacing: 1px;overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><span style="max-width: 100%;box-sizing: border-box;font-size: 14px;overflow-wrap: break-word !important;">有人认为,房地产行业推行标准化产品线的连锁、复制开发可能对客户不负责任,可能影响产品的市场竞争力。这其实是对产品标准化的认知误区。</span></p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><span style="max-width: 100%;box-sizing: border-box;font-size: 14px;overflow-wrap: break-word !important;">事实上,产品标准化包括产品技术标准和连锁开发实施标准。</span></p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><span style="max-width: 100%;box-sizing: border-box;font-size: 14px;overflow-wrap: break-word !important;">产品设计标准是产品技术标准中的四项标准之一。</span></p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><span style="max-width: 100%;box-sizing: border-box;font-size: 14px;overflow-wrap: break-word !important;"><br /></span></p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><span style="max-width: 100%;box-sizing: border-box;font-size: 14px;overflow-wrap: break-word !important;">标准化设计蓝图属于产品设计标准的范畴。<span style="max-width: 100%;box-sizing: border-box;letter-spacing: 0px;overflow-wrap: break-word !important;">但即便是标准化设计蓝图,也不是简单、机械地复制,其必然是极其具有竞争力或有开发前景的产品。</span></span></p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><span style="max-width: 100%;box-sizing: border-box;letter-spacing: 0px;font-size: 14px;overflow-wrap: break-word !important;">另外,复制有一个基本前提,必须是同一个产品系列内的项目才可复制。</span></p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><span style="max-width: 100%;box-sizing: border-box;letter-spacing: 0px;font-size: 14px;overflow-wrap: break-word !important;"><br /></span></p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><span style="max-width: 100%;box-sizing: border-box;font-size: 14px;color: rgb(255, 255, 255);background-color: rgba(144, 4, 8, 0.973);overflow-wrap: break-word !important;">举一个简单的例子:</span></p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><span style="max-width: 100%;box-sizing: border-box;font-size: 14px;overflow-wrap: break-word !important;">比如某个企业有三个产品系列,以别墅、多层为主的低密度系列产品;以商务办公、酒店餐饮、公寓住宅等为主的综合体系列产品;城市公寓等系列产品。</span></p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><span style="max-width: 100%;box-sizing: border-box;font-size: 14px;overflow-wrap: break-word !important;"><br /></span></p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><span style="max-width: 100%;box-sizing: border-box;font-size: 14px;overflow-wrap: break-word !important;">假如低密度系列中,有一个地中海式420㎡的独栋别墅,图纸已经非常成熟,而且颇受客户喜欢。那么,这个别墅的蓝图就可以转化为标准化的“白图”(隐晦性术语,按图建筑设计院画出来的施工图,未晒的图),应用到其他统一风格的低密度项目中去,而绝不可能复制到城市公寓项目中去。</span></p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><span style="max-width: 100%;box-sizing: border-box;font-size: 14px;overflow-wrap: break-word !important;"><br /></span></p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><span style="max-width: 100%;box-sizing: border-box;font-size: 14px;overflow-wrap: break-word !important;">其次,由于房地产项目之间总有或多或少的差异,所以是不可能做到百分百复制的。可复制的比例就是产品的标准化率</span></p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><span style="max-width: 100%;box-sizing: border-box;font-size: 14px;overflow-wrap: break-word !important;"><br /></span></p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><span style="max-width: 100%;box-sizing: border-box;font-size: 14px;overflow-wrap: break-word !important;">推行标准化产品线的连锁、复制开发对企业有利无弊。但作为业内唯一一家,专业提高房地产产品线研究与咨询的专业机构,兰德咨询,也承认只有以客户为中心,兼顾企业利益和客户利益,兼顾产品创新和产品标准化,才是责任之举,才能最终提高强化产品品质管理、提升产品的各项质量,使客户满意。</span></p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><span style="max-width: 100%;box-sizing: border-box;font-size: 14px;overflow-wrap: break-word !important;"><br /></span></p></section></section></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;text-align: center;"><p style="margin: 10px 16px;max-width: 100%;box-sizing: border-box;text-align: center;overflow-wrap: break-word !important;"><br /></p><section style="max-width: 100%;box-sizing: border-box;vertical-align: middle;display: inline-block;line-height: 0;box-shadow: rgb(0, 0, 0) 0px 0px 0px;overflow-wrap: break-word !important;"><img class="" data-ratio="0.8214286" data-src="https://mmbiz.qpic.cn/mmbiz_png/nuK44I2Rs6ia7D0e1rjoG7RrbcZvQiblR4QUD4OqiaeV19JlSNgkGM4oLsCWypIz2icD0FkaWuxZk12kY4QE72U3GA/640?wx_fmt=png" data-type="png" data-w="336" style="box-sizing: border-box;vertical-align: middle;overflow-wrap: break-word !important;width: 336px !important;visibility: visible !important;" width="336px" /></section><p><br /></p></section><p style="margin-bottom: 10px;max-width: 100%;box-sizing: border-box;font-size: 13px;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><br /></p><p style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><br /></p><section style="max-width: 100%;box-sizing: border-box;display: inline-block;overflow-wrap: break-word !important;"><section style="margin-top: 0.5em;margin-right: 5px;max-width: 100%;box-sizing: border-box;width: 0.7em;height: 0.7em;display: inline-block;vertical-align: top;background-color: rgba(144, 4, 8, 0.973);overflow-wrap: break-word !important;"></section><section style="max-width: 100%;box-sizing: border-box;display: inline-block;vertical-align: top;text-align: center;font-size: 14px;color: rgba(144, 4, 8, 0.973);overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;">未来生产模式</p></section></section><p><br /></p><p><br /></p><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;"><p style="margin: 0.5em 16px;max-width: 100%;box-sizing: border-box;text-align: center;overflow-wrap: break-word !important;"><img class="" data-ratio="0.0203125" data-src="https://mmbiz.qpic.cn/mmbiz_png/nuK44I2Rs6ia7D0e1rjoG7RrbcZvQiblR4FyKpzLvd4214qSYAujjKh8Fxia7pZbtvWWdSgoqla2rrhBORunRc2Ww/640?wx_fmt=png" data-type="png" data-w="640" style="box-sizing: border-box;width: 677px;overflow-wrap: break-word !important;max-height: 1.2em !important;visibility: visible !important;" width="100%" /></p><section style="margin: -0.9em auto 0.9em;max-width: 100%;box-sizing: border-box;width: 0.6em;height: 0.6em;overflow-wrap: break-word !important;"><section style="margin-left: 1px;max-width: 100%;box-sizing: border-box;width: 9.59375px;height: 9.59375px;border-radius: 100%;background-color: rgb(0, 0, 0);overflow-wrap: break-word !important;"></section></section></section><section powered-by="xiumi.us" style="max-width: 100%;box-sizing: border-box;font-size: 16px;font-variant-numeric: normal;font-variant-east-asian: normal;letter-spacing: 0.544px;line-height: 25.6px;white-space: normal;widows: 1;background-color: rgb(255, 255, 255);overflow-wrap: break-word !important;"><section style="max-width: 100%;box-sizing: border-box;overflow-wrap: break-word !important;"><section style="padding-right: 10px;padding-left: 10px;max-width: 100%;box-sizing: border-box;font-size: 14px;line-height: 2;letter-spacing: 1px;overflow-wrap: break-word !important;"><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><br /></p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;">随着万科房地产集团多年来的品牌累积和专业开发,已具备了从把不同的产品,通过整理以某种方法合并起来,组合在一起,到对品牌自身现状的评估,以及到企业的一切经营管理活动,都和企业的发展战略保持一致的良好基础。</p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><br /></p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;">在借鉴国内其他知名企业开发经验基础上,形成适合集团自身企业特点,同时,又与国内一线专业接轨的开发模式和产品标准,应该成为集团下一阶段战略发展的重点。</p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;"><br /></p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;">可以说,房地产市场,也已经进入标准化时代!</p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;"><br style="max-width: 100%;box-sizing: border-box !important;overflow-wrap: break-word !important;" /></p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;"><br style="max-width: 100%;box-sizing: border-box !important;overflow-wrap: break-word !important;" /></p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;"><br style="max-width: 100%;box-sizing: border-box !important;overflow-wrap: break-word !important;" /></p><hr style="max-width: 100%;border-style: solid;border-right-width: 0px;border-bottom-width: 0px;border-left-width: 0px;border-color: rgba(0, 0, 0, 0.098);transform-origin: 0px 0px 0px;transform: scale(1, 0.5);box-sizing: border-box !important;overflow-wrap: break-word !important;" /><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;"><br style="max-width: 100%;box-sizing: border-box !important;overflow-wrap: break-word !important;" /></p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;">以上内容为万科深圳区域的产品标准化成果,时任万创管理中心副总经理的吴迪老师,对此内容有重要贡献,,对此内容有重要贡献,有兴趣的同学可以联系吴迪老师。</p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;"><br style="max-width: 100%;box-sizing: border-box !important;overflow-wrap: break-word !important;" /></p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;margin-left: 16px;margin-right: 16px;overflow-wrap: break-word !important;">如果说,万科深圳区域的产品标准化是从设计管理出发,进而结合客户需求去进行产品线标准化工作,那么,万科上海区域,则是从另一个不同的角度——从市场和土地出发,对客户需求进行总结,进而调整产品线以适应市场和客户。详情将在下一篇进行详细的解答。</p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;"><br style="max-width: 100%;box-sizing: border-box !important;overflow-wrap: break-word !important;" /></p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;"><br /></p><p style="margin-right: 16px;margin-left: 16px;white-space: normal;text-align: center;"><span style="font-size: 12px;color: rgb(136, 136, 136);">—— TO BE CONTINUED ——</span></p><p style="margin-right: 16px;margin-left: 16px;white-space: normal;text-align: center;"><br /></p><p style="margin-right: 16px;margin-left: 16px;white-space: normal;text-align: center;"><span style="font-size: 12px;color: rgb(136, 136, 136);">猜你想再看</span></p><p style="white-space: normal;"><br /></p><p style="margin-right: 16px;margin-left: 16px;white-space: normal;"><span style="font-size: 12px;"><strong style="max-width: 100%;box-sizing: border-box !important;overflow-wrap: break-word !important;"><span style="max-width: 100%;box-sizing: border-box !important;overflow-wrap: break-word !important;">城市:</span></strong><span style="max-width: 100%;box-sizing: border-box !important;overflow-wrap: break-word !important;">|&nbsp;<a 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href="https://mp.weixin.qq.com/s?__biz=MzAxMDEzOTgyNA==&amp;mid=2649829512&amp;idx=1&amp;sn=421f2b766d75009082de8fc1e81cd8d2&amp;chksm=83517157b426f84197c93fd852a3e3f93019c9d81e099784ad0aa09f326ca9dd33a0edb7cfd7&amp;scene=21#wechat_redirect" target="_blank" data-linktype="2" style="color: rgb(87, 107, 149);-webkit-tap-highlight-color: rgba(0, 0, 0, 0);max-width: 100%;outline: 0px;box-sizing: border-box !important;overflow-wrap: break-word !important;">珠三角</a>&nbsp;|&nbsp;<a href="https://mp.weixin.qq.com/s?__biz=MzAxMDEzOTgyNA==&amp;mid=2649829480&amp;idx=1&amp;sn=c77baf137c109f1017170a708548d37b&amp;chksm=835171b7b426f8a1d942708988b8f4bd875366f5928d1db99470ccad6958aa0c8cd47b292c23&amp;scene=21#wechat_redirect" target="_blank" data-linktype="2" style="color: rgb(87, 107, 149);-webkit-tap-highlight-color: rgba(0, 0, 0, 0);max-width: 100%;outline: 0px;box-sizing: border-box !important;overflow-wrap: break-word !important;">雄安新区</a>&nbsp;|&nbsp;<a href="https://mp.weixin.qq.com/s?__biz=MzAxMDEzOTgyNA==&amp;mid=401964235&amp;idx=1&amp;sn=8839375241e6a7e69f49aec108ca1ad6&amp;scene=21#wechat_redirect" target="_blank" data-linktype="2" style="color: rgb(87, 107, 149);-webkit-tap-highlight-color: rgba(0, 0, 0, 0);max-width: 100%;outline: 0px;box-sizing: border-box !important;overflow-wrap: break-word !important;">无锡</a>&nbsp;|&nbsp;<a href="https://mp.weixin.qq.com/s?__biz=MzAxMDEzOTgyNA==&amp;mid=203026648&amp;idx=1&amp;sn=466dca69ff3eb746e2e5c21831d57f0f&amp;scene=21#wechat_redirect" target="_blank" data-linktype="2" style="color: rgb(87, 107, 149);-webkit-tap-highlight-color: rgba(0, 0, 0, 0);max-width: 100%;outline: 0px;box-sizing: border-box !important;overflow-wrap: break-word !important;">北京</a>&nbsp;|</span></span></p><p><br /></p><p style="max-width: 100%;box-sizing: border-box;min-height: 1em;overflow-wrap: break-word !important;"><br /></p></section></section></section>

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