房地产 x TED|C2B模式打造住宅精装修

<section style="box-sizing: border-box; background-color: rgb(255, 255, 255);"><section class="Powered-by-XIUMI V5" style=" box-sizing: border-box; " powered-by="xiumi.us"><section class="" style=" margin-top: 0.5em; margin-bottom: 0.5em; text-align: center; padding-left: 0.8em; padding-right: 0.8em; box-sizing: border-box; "><section class="" style="width: 100%; text-align: left; box-sizing: border-box;"><img style="box-sizing: border-box; width: 3.6em; margin-left: -0.8em; vertical-align: middle;" data-src="http://mmbiz.qpic.cn/mmbiz_png/AJkYaTAujIypUSgbicar8ic6icLia6zsLECULHYr8cCXqIhkelzpQRoxCXBbksoSuJjAicyPm1FROCoNmTjGrS8TQrw/0?wx_fmt=png" class="" data-type="png" data-ratio="1" data-w="96" /> </section><section class="" style="box-shadow: rgba(159, 160, 160, 0.498039) 0px 0px 10px; width: 100%; padding: 8px; float: left; margin-top: -3.2em; margin-bottom: -2.8em; box-sizing: border-box; background-color: rgb(254, 255, 255);"><section class="" style="width: 100%; float: left; padding: 10px; box-sizing: border-box;"><section class="Powered-by-XIUMI V5" style="box-sizing: border-box;" powered-by="xiumi.us"><section class="" style=" margin-right: 0%; margin-left: 0%; box-sizing: border-box; "><section class="" style="text-align: left; font-size: 14px; box-sizing: border-box;"><section style="text-align: left; box-sizing: border-box;">8月27日 20:00pm</section><p style="text-align: left; box-sizing: border-box;"><span style="font-size: 14px; line-height: 22.4px; text-align: center; background-color: rgb(254, 255, 255);">C2B模式打造住宅精装修</span></p><p style="text-align: left; box-sizing: border-box;"><span style="line-height: 1.6;">上海品宅装饰科技有限公司联合创始人</span></p><section style="box-sizing: border-box; text-align: left;">大象先生</section></section></section></section></section></section><section class="" style="width: 100%; text-align: right; box-sizing: border-box;"><img style="box-sizing: border-box; width: 3.6em; margin-right: -0.8em; text-align: start; vertical-align: middle;" data-src="http://mmbiz.qpic.cn/mmbiz_png/AJkYaTAujIypUSgbicar8ic6icLia6zsLECUDO5kib22pF2VHibsPe1aLyugwNYAuSwkusskl5HLAffgPqYYMzUUibLQg/0?wx_fmt=png" class="" data-type="png" data-ratio="1" data-w="96" /> </section><section class="" style="clear: both; box-sizing: border-box;"></section></section></section><section class="Powered-by-XIUMI V5" style=" box-sizing: border-box; " powered-by="xiumi.us"><section class="" style=" margin-top: 0.5em; margin-bottom: 0.5em; box-sizing: border-box; "><section class="" style="display: inline-block; height: 2em; padding: 0.3em 0.5em; vertical-align: top; color: rgb(255, 255, 255); box-sizing: border-box; background-color: rgb(249, 110, 87);"><section style="box-sizing: border-box;">大象先生聊聊C2B模式打造住宅精装修</section></section><section class="" style="width: 0.5em; display: inline-block; height: 2em; vertical-align: top; border-bottom-width: 1em; border-bottom-style: solid; border-bottom-color: rgb(249, 110, 87); border-top-width: 1em; border-top-style: solid; border-top-color: rgb(249, 110, 87); border-right-width: 1em !important; border-right-style: solid !important; border-right-color: transparent !important; box-sizing: border-box;"></section></section></section><section class="Powered-by-XIUMI V5" style=" box-sizing: border-box; " powered-by="xiumi.us"><section class="" style=" box-sizing: border-box; "><section class="" style="font-size: 14px; line-height: 1.6; box-sizing: border-box;"><section style="box-sizing: border-box;">大家好，先自我介绍下。真名向宠，昵称大象。地产公司待了17年，一直从事设计管理工作。去年与老同事辞职出来创业，做b2b2c模式下的定制化精装修集成服务。<strong style="box-sizing: border-box;">俗点说就是精装修设计施工一体化的大总包。特点是C2B 模式。</strong>通过这样的方式，解决开发商毛坯房，或者标准精装修的痛点。同时解决小业主入住难，入住复杂的问题。用图来表达我们的定制模式。</section></section></section></section><section class="Powered-by-XIUMI V5" style=" box-sizing: border-box; " powered-by="xiumi.us"><section class="" style=" text-align: center; margin-top: 10px; margin-bottom: 10px; box-sizing: border-box; "><img style="box-sizing: border-box; vertical-align: middle;" data-src="http://mmbiz.qpic.cn/mmbiz_png/AJkYaTAujIypUSgbicar8ic6icLia6zsLECUHxy7VcW074SXrEKSic4GfMJTrcHUyhVGJhYfqIYgzyp2rHnlHBclodQ/0?wx_fmt=png" class="" data-type="png" data-ratio="0.7639639639639639" data-w="555" /></section></section><section class="Powered-by-XIUMI V5" style=" box-sizing: border-box; " powered-by="xiumi.us"><section class="" style=" box-sizing: border-box; "><section class="" style="font-size: 14px; box-sizing: border-box;"><section style="box-sizing: border-box;">这个是产品逻辑，从户型到软装，用几个维度来解决规模化定制。</section></section></section></section><section class="Powered-by-XIUMI V5" style=" box-sizing: border-box; " powered-by="xiumi.us"><section class="" style=" text-align: center; margin-top: 10px; margin-bottom: 10px; box-sizing: border-box; "><img style="box-sizing: border-box; vertical-align: middle;" data-src="http://mmbiz.qpic.cn/mmbiz_png/AJkYaTAujIypUSgbicar8ic6icLia6zsLECUYicYQh66LoU7ARVY9GQd1j68UId20NWHEibSbQbK9hGic4ef9JkeshDRQ/0?wx_fmt=png" class="" data-type="png" data-ratio="0.5640625" data-w="640" /></section></section><section class="Powered-by-XIUMI V5" style=" box-sizing: border-box; " powered-by="xiumi.us"><section class="" style=" box-sizing: border-box; "><section class="" style="font-size: 14px; box-sizing: border-box;"><section style="box-sizing: border-box;">第二呢，我们用装配化方式，来解决实施问题，通过工业化将实施的复杂性降低。</section></section></section></section><section class="Powered-by-XIUMI V5" style=" box-sizing: border-box; " powered-by="xiumi.us"><p style=" text-align: center; margin-top: 10px; margin-bottom: 10px; box-sizing: border-box; "><img style="box-sizing: border-box; vertical-align: middle;" data-src="http://mmbiz.qpic.cn/mmbiz_png/AJkYaTAujIypUSgbicar8ic6icLia6zsLECUFGDxkoAWzOsX7Cm4XamGbdL8jCQjLHrfEBvTrYVWYZhKRpQssMdNXw/0?wx_fmt=png" class="" data-type="png" data-ratio="0.5359375" data-w="640" /></p><p style=" text-align: left; margin-top: 10px; margin-bottom: 10px; box-sizing: border-box; "><span style="font-size: 14px; line-height: 1.6;">第三，我们是用信息化的手段来解决规模定制化的复杂性。第四，我们通过集中采购，定型供应链。我们借鉴汽车定制逻辑，‘希望像卖车一样卖装修。类似这个：</span></p></section><section class="Powered-by-XIUMI V5" style=" box-sizing: border-box; " powered-by="xiumi.us"><section class="" style=" text-align: left; margin-top: 10px; margin-bottom: 10px; box-sizing: border-box; "><img style="box-sizing: border-box; vertical-align: middle;" data-src="http://mmbiz.qpic.cn/mmbiz_png/AJkYaTAujIypUSgbicar8ic6icLia6zsLECUf97AFV9HMJ40zicNicWP6OC2TibHleXo07IpW5Mhl12B99y16eibM3ib5ew/0?wx_fmt=png" class="" data-type="png" data-ratio="0.6875" data-w="640" /></section></section><section class="Powered-by-XIUMI V5" style=" box-sizing: border-box; " powered-by="xiumi.us"><section class="" style=" box-sizing: border-box; "><section class="" style="font-size: 14px; box-sizing: border-box;"><section style="box-sizing: border-box;">户型方面，根据客户不同的需求，一般会我们提供几种解决方案，满足不同的家庭结构。比如这样：</section></section></section></section><section class="Powered-by-XIUMI V5" style=" box-sizing: border-box; " powered-by="xiumi.us"><section class="" style=" text-align: center; margin-top: 10px; margin-bottom: 10px; box-sizing: border-box; "><img style="box-sizing: border-box; vertical-align: middle;" data-src="http://mmbiz.qpic.cn/mmbiz_png/AJkYaTAujIypUSgbicar8ic6icLia6zsLECUORbVPAIKSo1pzrVR4AvQfNhQRGWficSu98GdtcicCUJicy0tdciapM5QOQ/0?wx_fmt=png" class="" data-type="png" data-ratio="0.5546875" data-w="640" /></section></section><section class="Powered-by-XIUMI V5" style=" box-sizing: border-box; " powered-by="xiumi.us"><section class="" style=" box-sizing: border-box; "><section class="" style="font-size: 14px; box-sizing: border-box;"><section style="box-sizing: border-box;">我们还会提供专业设计搭配好的若干种色系供选择，满足不同的审美需求。</section></section></section></section><section class="Powered-by-XIUMI V5" style=" box-sizing: border-box; " powered-by="xiumi.us"><section class="" style=" text-align: center; margin-top: 10px; margin-bottom: 10px; box-sizing: border-box; "><img style="box-sizing: border-box; vertical-align: middle;" data-src="http://mmbiz.qpic.cn/mmbiz_png/AJkYaTAujIypUSgbicar8ic6icLia6zsLECUqIAkibLiadGpkacbtXibJic5e3TBxjC46kNYfXa9exLeKS3zZ7NBZFLoLw/0?wx_fmt=png" class="" data-type="png" data-ratio="0.615625" data-w="640" /></section></section><section class="Powered-by-XIUMI V5" style=" box-sizing: border-box; " powered-by="xiumi.us"><section class="" style=" box-sizing: border-box; "><section class="" style="font-size: 14px; box-sizing: border-box;"><section style="box-sizing: border-box;">类似如此，有四种</section><section style="box-sizing: border-box;">除此之外，在厨卫系统，系统设备，收纳，等提供预设的若干方案，供业主选择。最终通过大规模差异化实施，按照客户选择结果交付给客户。从而达到大规模精装修，也能差异化满足客户需求，在营销上，通过样板房，定制展厅，APP定制平台，定制选装手册立体体验方式。满足差异化选装体验。</section></section></section></section><section class="Powered-by-XIUMI V5" style=" box-sizing: border-box; " powered-by="xiumi.us"><section class="" style=" text-align: center; margin-top: 10px; margin-bottom: 10px; box-sizing: border-box; "><img style="box-sizing: border-box; vertical-align: middle;" data-src="http://mmbiz.qpic.cn/mmbiz_png/AJkYaTAujIypUSgbicar8ic6icLia6zsLECUe4317IDsaxHgaOe2hWKuqibOjHBwCtFnD53DVXODTeoT5Unv43OOGGw/0?wx_fmt=png" class="" data-type="png" data-ratio="1.3344051446945338" data-w="622" /></section></section><section class="Powered-by-XIUMI V5" style=" box-sizing: border-box; " powered-by="xiumi.us"><section class="" style=" text-align: center; margin-top: 10px; margin-bottom: 10px; box-sizing: border-box; "><img style="box-sizing: border-box; vertical-align: middle;" data-src="http://mmbiz.qpic.cn/mmbiz_png/AJkYaTAujIypUSgbicar8ic6icLia6zsLECUxmEy6Wsu6kDogDJ0CCibqVtjicuMKhKU5kh1xOYBmiamXDnCcYWwzMNgw/0?wx_fmt=png" class="" data-type="png" data-ratio="1.3333333333333333" data-w="636" /></section></section><section class="Powered-by-XIUMI V5" style=" box-sizing: border-box; " powered-by="xiumi.us"><section class="" style=" box-sizing: border-box; "><section class="" style="font-size: 14px; box-sizing: border-box;"><section style="box-sizing: border-box;">这是我们宁波一项目的展厅</section></section></section></section><section class="Powered-by-XIUMI V5" style=" box-sizing: border-box; " powered-by="xiumi.us"><section class="" style=" text-align: center; margin-top: 10px; margin-bottom: 10px; box-sizing: border-box; "><img style="box-sizing: border-box; vertical-align: middle;" data-src="http://mmbiz.qpic.cn/mmbiz_png/AJkYaTAujIypUSgbicar8ic6icLia6zsLECUKSibARLjvHyATTSaqianveeswl59zyDOQibtg85PEP6XQX9O1bIPZOxUA/0?wx_fmt=png" class="" data-type="png" data-ratio="0.7" data-w="640" /></section></section><section class="Powered-by-XIUMI V5" style=" box-sizing: border-box; " powered-by="xiumi.us"><section class="" style=" text-align: center; margin-top: 10px; margin-bottom: 10px; box-sizing: border-box; "><img style="box-sizing: border-box; vertical-align: middle;" data-src="http://mmbiz.qpic.cn/mmbiz_png/AJkYaTAujIypUSgbicar8ic6icLia6zsLECUNhHibib49jLfgnfakcrUia3micjrT6tH17G03iaAmzTvKRrkB1HxLdRh4icg/0?wx_fmt=png" class="" data-type="png" data-ratio="0.690625" data-w="640" /></section></section><section class="Powered-by-XIUMI V5" style=" box-sizing: border-box; " powered-by="xiumi.us"><section class="" style=" text-align: center; margin-top: 10px; margin-bottom: 10px; box-sizing: border-box; "><img style="box-sizing: border-box; vertical-align: middle;" data-src="http://mmbiz.qpic.cn/mmbiz_png/AJkYaTAujIypUSgbicar8ic6icLia6zsLECUJwGF5ibaE3VYsKRFxiaDEh6RRTQCASLLHibOhpQXxwvudAmsr8ia5pedbg/0?wx_fmt=png" class="" data-type="png" data-ratio="0.6015625" data-w="640" /></section></section><section class="Powered-by-XIUMI V5" style=" box-sizing: border-box; " powered-by="xiumi.us"><section class="" style=" box-sizing: border-box; "><section class="" style="font-size: 14px; box-sizing: border-box;"><section style="box-sizing: border-box;">这是一些项目案例现场照片</section></section></section></section><section class="Powered-by-XIUMI V5" style=" box-sizing: border-box; " powered-by="xiumi.us"><section class="" style=" margin-top: 0.5em; margin-bottom: 0.5em; box-sizing: border-box; "><section class="" style="display: inline-block; vertical-align: middle; line-height: 1; box-sizing: border-box;"><section style="display: inline; float: left; font-size: 38.4px; color: rgb(249, 110, 87); box-sizing: border-box;">Q</section><section style="display: inline; float: left; margin-top: 1.7em; font-size: 12.8px; color: rgb(153, 153, 153); box-sizing: border-box;">&amp;</section><section style="display: inline; float: left; margin-top: 1em; font-size: 24px; color: rgb(249, 110, 87); box-sizing: border-box;">A</section></section><section class="" style="display: inline-block; width: 70%; height: 1px; vertical-align: middle; box-sizing: border-box; background-color: rgb(249, 110, 87);"></section></section></section><section class="Powered-by-XIUMI V5" style=" box-sizing: border-box; " powered-by="xiumi.us"><section class="" style=" box-sizing: border-box; "><section class="" style="font-size: 14px; line-height: 2; box-sizing: border-box;"><section style="box-sizing: border-box;"><strong style="box-sizing: border-box;">嘉宾：</strong>不同的开发商产品差异很大，那标准化怎么解决呢？<br style="box-sizing: border-box;" /><strong style="box-sizing: border-box;">Mr.大象：</strong>对于开发商不同的诉求，<span style="text-decoration: underline; box-sizing: border-box;">我们希望的是以不变应万变。</span>我们通过研发设计，也专业开发了若干的产品线。</section><section style="box-sizing: border-box;"><strong style="box-sizing: border-box;">嘉宾：</strong>牛，我原来以为批量定制精装修只是概念<br style="box-sizing: border-box;" /><strong style="box-sizing: border-box;">Mr.大象：</strong>产品线与供应商，是打通的。<span style="text-decoration: underline; box-sizing: border-box;">在此技术上我们会针对户型进行设计优化。剩下的就是搭配组合，运营实现了。</span>目前，做定制精装的开发商也不少。不过模式各异。品宅应该说是做的最复杂的，所以给我们带来的挑战也很大。</section><section style="box-sizing: border-box;"><br style="box-sizing: border-box;" /></section></section></section></section><section class="Powered-by-XIUMI V5" style=" box-sizing: border-box; " powered-by="xiumi.us"><section class="" style=" margin-top: 10px; margin-bottom: 10px; text-align: center; box-sizing: border-box; "><section class="" style="display: inline-block; vertical-align: top; box-sizing: border-box;"><section style="display: inline-block; vertical-align: bottom; margin-bottom: 2px; box-sizing: border-box;"><section style="width: 0.6em; height: 0.6em; display: inline-block; vertical-align: middle; opacity: 0.4; box-sizing: border-box; background-color: rgb(249, 110, 87);"></section><section style="width: 0.6em; height: 0.6em; display: inline-block; vertical-align: middle; margin-left: 6px; opacity: 0.6; box-sizing: border-box; background-color: rgb(249, 110, 87);"></section><section style="width: 0.6em; height: 0.6em; display: inline-block; vertical-align: middle; margin-left: 6px; opacity: 0.8; box-sizing: border-box; background-color: rgb(249, 110, 87);"></section><section style="width: 0.6em; height: 0.6em; display: inline-block; vertical-align: middle; margin-left: 6px; box-sizing: border-box; background-color: rgb(249, 110, 87);"></section></section><section class="" style="display: inline-block; vertical-align: bottom; margin-left: 2px; font-size: 20.8px; box-sizing: border-box;"><section style="box-sizing: border-box;"><br style="box-sizing: border-box;" /></section></section></section></section></section><section class="Powered-by-XIUMI V5" style=" box-sizing: border-box; " powered-by="xiumi.us"><section class="" style=" box-sizing: border-box; "><section class="" style="font-size: 14px; line-height: 2; box-sizing: border-box;"><section style="box-sizing: border-box;"><br style="box-sizing: border-box;" /></section><section style="box-sizing: border-box;"><strong style="box-sizing: border-box;">嘉宾：</strong>定制精装对成本的影响大嘛？</section><section style="box-sizing: border-box;"><strong style="box-sizing: border-box;">Mr.大象：</strong><span style="text-decoration: underline; box-sizing: border-box;">对管理成本会略有提升，直接成本不会有太大变化。</span>但通过定制化带来的<span style="text-decoration: underline; box-sizing: border-box;">溢价能力会提升</span>。我们在杭州有案例。比标准化精装修溢价会有明显提升。</section><section style="box-sizing: border-box;"><br style="box-sizing: border-box;" /></section></section></section></section><section class="Powered-by-XIUMI V5" style=" box-sizing: border-box; " powered-by="xiumi.us"><section class="" style=" margin-top: 10px; margin-bottom: 10px; text-align: center; box-sizing: border-box; "><section class="" style="display: inline-block; vertical-align: top; box-sizing: border-box;"><section style="display: inline-block; vertical-align: bottom; margin-bottom: 2px; box-sizing: border-box;"><section style="width: 0.6em; height: 0.6em; display: inline-block; vertical-align: middle; opacity: 0.4; box-sizing: border-box; background-color: rgb(249, 110, 87);"></section><section style="width: 0.6em; height: 0.6em; display: inline-block; vertical-align: middle; margin-left: 6px; opacity: 0.6; box-sizing: border-box; background-color: rgb(249, 110, 87);"></section><section style="width: 0.6em; height: 0.6em; display: inline-block; vertical-align: middle; margin-left: 6px; opacity: 0.8; box-sizing: border-box; background-color: rgb(249, 110, 87);"></section><section style="width: 0.6em; height: 0.6em; display: inline-block; vertical-align: middle; margin-left: 6px; box-sizing: border-box; background-color: rgb(249, 110, 87);"></section></section><section class="" style="display: inline-block; vertical-align: bottom; margin-left: 2px; font-size: 20.8px; box-sizing: border-box;"><section style="box-sizing: border-box;"><br style="box-sizing: border-box;" /></section></section></section></section></section><section class="Powered-by-XIUMI V5" style=" box-sizing: border-box; " powered-by="xiumi.us"><section class="" style=" box-sizing: border-box; "><section class="" style="font-size: 14px; line-height: 2; box-sizing: border-box;"><section style="box-sizing: border-box;"><br style="box-sizing: border-box;" /></section><section style="box-sizing: border-box;"><strong style="box-sizing: border-box;">嘉宾：</strong>请问开发商和你们合作，与他们自己研发，<span style="text-decoration: underline; box-sizing: border-box;">有何优劣？</span></section><section style="box-sizing: border-box;"><strong style="box-sizing: border-box;">Mr.大象： </strong>对于没有精装修经验的开发商来说，自己建立能力与采购社会上优秀资源，应该会采购优秀资源，这会是趋势。当然开发商也需要自己具备这个能力，<span style="text-decoration: underline; box-sizing: border-box;">我认为未来会有几类开发商，一类金融属性强的，完全整合资源。一类托拉斯的，那都自己做。还有中间者。可以部分采购集成整合服务吧。</span>我们面对第一类，第三类，都有市场。</section><section style="box-sizing: border-box;"><strong style="box-sizing: border-box;">嘉宾：</strong>但是，如果两开发商，都用你们的产品，街对面卖，咋办？</section><section style="box-sizing: border-box;"><strong style="box-sizing: border-box;">Mr.大象： </strong>市场足够大，我们的产品平台会更多。未来也许我们是大众。<span style="text-decoration: underline; box-sizing: border-box;">可以提供不同产品线，形成差异化。</span></section><section style="box-sizing: border-box;"><br style="box-sizing: border-box;" /></section></section></section></section><section class="Powered-by-XIUMI V5" style=" box-sizing: border-box; " powered-by="xiumi.us"><section class="" style=" margin-top: 10px; margin-bottom: 10px; text-align: center; box-sizing: border-box; "><section class="" style="display: inline-block; vertical-align: top; box-sizing: border-box;"><section style="display: inline-block; vertical-align: bottom; margin-bottom: 2px; box-sizing: border-box;"><section style="width: 0.6em; height: 0.6em; display: inline-block; vertical-align: middle; opacity: 0.4; box-sizing: border-box; background-color: rgb(249, 110, 87);"></section><section style="width: 0.6em; height: 0.6em; display: inline-block; vertical-align: middle; margin-left: 6px; opacity: 0.6; box-sizing: border-box; background-color: rgb(249, 110, 87);"></section><section style="width: 0.6em; height: 0.6em; display: inline-block; vertical-align: middle; margin-left: 6px; opacity: 0.8; box-sizing: border-box; background-color: rgb(249, 110, 87);"></section><section style="width: 0.6em; height: 0.6em; display: inline-block; vertical-align: middle; margin-left: 6px; box-sizing: border-box; background-color: rgb(249, 110, 87);"></section></section><section class="" style="display: inline-block; vertical-align: bottom; margin-left: 2px; font-size: 20.8px; box-sizing: border-box;"><section style="box-sizing: border-box;"><br style="box-sizing: border-box;" /></section></section></section></section></section><section class="Powered-by-XIUMI V5" style=" box-sizing: border-box; " powered-by="xiumi.us"><section class="" style=" box-sizing: border-box; "><section class="" style="font-size: 14px; line-height: 2; box-sizing: border-box;"><section style="box-sizing: border-box;"><strong style="box-sizing: border-box;"><br style="box-sizing: border-box;" /></strong></section><section style="box-sizing: border-box;"><strong style="box-sizing: border-box;">嘉宾：</strong>定制精装修合作体量有要求没？<br style="box-sizing: border-box;" /><strong style="box-sizing: border-box;">Mr.大象：</strong>住宅开发项目就可以。没有体量限制。</section><section style="box-sizing: border-box;"><strong style="box-sizing: border-box;"><span style="line-height: 2; box-sizing: border-box;">嘉宾：</span></strong><span style="line-height: 2; box-sizing: border-box;">你们负责施工吗？&nbsp;</span></section><section style="box-sizing: border-box;"><strong style="box-sizing: border-box;">Mr.大象：</strong> 负责施工。通过整合资源方式</section><section style="box-sizing: border-box;"><br style="box-sizing: border-box;" /></section></section></section></section><section class="Powered-by-XIUMI V5" style=" box-sizing: border-box; " powered-by="xiumi.us"><section class="" style=" margin-top: 10px; margin-bottom: 10px; text-align: center; box-sizing: border-box; "><section class="" style="display: inline-block; vertical-align: top; box-sizing: border-box;"><section style="display: inline-block; vertical-align: bottom; margin-bottom: 2px; box-sizing: border-box;"><section style="width: 0.6em; height: 0.6em; display: inline-block; vertical-align: middle; opacity: 0.4; box-sizing: border-box; background-color: rgb(249, 110, 87);"></section><section style="width: 0.6em; height: 0.6em; display: inline-block; vertical-align: middle; margin-left: 6px; opacity: 0.6; box-sizing: border-box; background-color: rgb(249, 110, 87);"></section><section style="width: 0.6em; height: 0.6em; display: inline-block; vertical-align: middle; margin-left: 6px; opacity: 0.8; box-sizing: border-box; background-color: rgb(249, 110, 87);"></section><section style="width: 0.6em; height: 0.6em; display: inline-block; vertical-align: middle; margin-left: 6px; box-sizing: border-box; background-color: rgb(249, 110, 87);"></section></section><section class="" style="display: inline-block; vertical-align: bottom; margin-left: 2px; font-size: 20.8px; box-sizing: border-box;"><section style="box-sizing: border-box;"><br style="box-sizing: border-box;" /></section></section></section></section></section><section class="Powered-by-XIUMI V5" style=" box-sizing: border-box; " powered-by="xiumi.us"><section class="" style=" box-sizing: border-box; "><section class="" style="line-height: 2; font-size: 14px; box-sizing: border-box;"><section style="box-sizing: border-box;"><br style="box-sizing: border-box;" /></section><section style="box-sizing: border-box;"><strong style="box-sizing: border-box;">嘉宾：</strong>差异化带来采购环节成本上升，这个是怎么解决的呢？还有，不同城市不同阶段，客户敏感点不同，是不是在同级别产品中要做不同的重点调整？</section><section style="box-sizing: border-box;"><strong style="box-sizing: border-box;">Mr.大象：</strong>面对开发商的项目，是结合项目不同动态设计与配置的。<span style="text-decoration: underline; box-sizing: border-box;">我们相对稳定的是底层的定制化逻辑，技术体系等。采购成本，不受影响，由于定制化，还放大了单一供应商的采购规模呢。</span>比如收纳。另外定制化还能带来项目的溢价能力。<span style="text-decoration: underline; box-sizing: border-box;">成本方面，在管理方面会有增加。&nbsp;</span></section><section style="box-sizing: border-box;"><br style="box-sizing: border-box;" /></section></section></section></section><section class="Powered-by-XIUMI V5" style=" box-sizing: border-box; " powered-by="xiumi.us"><section class="" style=" margin-top: 10px; margin-bottom: 10px; text-align: center; box-sizing: border-box; "><section class="" style="display: inline-block; vertical-align: top; box-sizing: border-box;"><section style="display: inline-block; vertical-align: bottom; margin-bottom: 2px; box-sizing: border-box;"><section style="width: 0.6em; height: 0.6em; display: inline-block; vertical-align: middle; opacity: 0.4; box-sizing: border-box; background-color: rgb(249, 110, 87);"></section><section style="width: 0.6em; height: 0.6em; display: inline-block; vertical-align: middle; margin-left: 6px; opacity: 0.6; box-sizing: border-box; background-color: rgb(249, 110, 87);"></section><section style="width: 0.6em; height: 0.6em; display: inline-block; vertical-align: middle; margin-left: 6px; opacity: 0.8; box-sizing: border-box; background-color: rgb(249, 110, 87);"></section><section style="width: 0.6em; height: 0.6em; display: inline-block; vertical-align: middle; margin-left: 6px; box-sizing: border-box; background-color: rgb(249, 110, 87);"></section></section><section class="" style="display: inline-block; vertical-align: bottom; margin-left: 2px; font-size: 20.8px; box-sizing: border-box;"><section style="box-sizing: border-box;"><br style="box-sizing: border-box;" /></section></section></section></section></section><section class="Powered-by-XIUMI V5" style=" box-sizing: border-box; " powered-by="xiumi.us"><section class="" style=" box-sizing: border-box; "><section class="" style="font-size: 14px; line-height: 2; box-sizing: border-box;"><section style="box-sizing: border-box;"><br style="box-sizing: border-box;" /></section><section style="box-sizing: border-box;"><strong style="box-sizing: border-box;">嘉宾：</strong>我想问个问题，<span style="text-decoration: underline; box-sizing: border-box;">市场上有没有专门做B2C市场的住宅精装互联网+项目？</span>其实二手房或是改善翻新，市场空间应该很大的吧。痛点也应该遍布，而且剧痛啊。这块市场专家怎么看？ <br style="box-sizing: border-box;" /><strong style="box-sizing: border-box;">Mr.大象：</strong> <span style="text-decoration: underline; box-sizing: border-box;">爱空间</span>就是吧&nbsp;</section><section style="box-sizing: border-box;"><strong style="box-sizing: border-box;">嘉宾：</strong>我只是好奇，我去查一查。<br style="box-sizing: border-box;" /><strong style="box-sizing: border-box;">Mr.大象：</strong>爱空间就是用标准化产品做b2c市场 。</section><section style="box-sizing: border-box;"><strong style="box-sizing: border-box;">嘉宾：</strong>看网页感觉还蛮震撼的。实际上做得如何？</section><section style="box-sizing: border-box;"><strong style="box-sizing: border-box;">Mr.大象：</strong><span style="text-decoration: underline; box-sizing: border-box;">在亏钱模式做市场占有率。</span></section><section style="box-sizing: border-box;"><strong style="box-sizing: border-box;">嘉宾：</strong>不错啊，感觉像交换空间，解决了部分家装痛点，目前想对最领先的。不过觉得套餐有点单一，屌丝style。<br style="box-sizing: border-box;" /><strong style="box-sizing: border-box;">Mr.大象：</strong><span style="text-decoration: underline; box-sizing: border-box;">爆款方式作家装。但还是有吸引力的，标准化、短周期、高质量</span>。&nbsp;</section><section style="box-sizing: border-box;"><strong style="box-sizing: border-box;">嘉宾：</strong>香港有好多自己老房子每隔几年重新装修，自己出去住几个月酒店式公寓。非常普遍。国内似乎还并不多</section><section style="box-sizing: border-box;"><strong style="box-sizing: border-box;">嘉宾B：</strong>刚腾出手爱空间套餐B2C，主做新房，算做的比较早的。<span style="text-decoration: underline; box-sizing: border-box;">我们以二手房改造为主，也是套餐B2C，做了三个季度，目前从北京单一城市规模上超过了爱空间。</span>自助设计上，之前酷家乐做软件的起家比较早，目前看效果一般，主要是渲图用。爱空间bim系统在升级，我们跟他们的供应商聊了下，目前还比较初级，但未来弄好了想象空间挺大的。&nbsp;</section><section style="box-sizing: border-box;"><strong style="box-sizing: border-box;">嘉宾C：</strong> 你们是万科旗下的？</section><section style="box-sizing: border-box;"><strong style="box-sizing: border-box;">嘉宾B：</strong><span style="text-decoration: underline; box-sizing: border-box;">万科和链家联合投资的创业公司</span>。做全面家居解决方案，目前以硬装为主。</section><section style="box-sizing: border-box;"><br style="box-sizing: border-box;" /></section></section></section></section><section class="Powered-by-XIUMI V5" style=" box-sizing: border-box; " powered-by="xiumi.us"><section class="" style=" text-align: center; margin-top: 10px; margin-bottom: 10px; box-sizing: border-box; "><img style="box-sizing: border-box; vertical-align: middle;" data-src="http://mmbiz.qpic.cn/mmbiz_jpg/AJkYaTAujIypUSgbicar8ic6icLia6zsLECU7H8N99bb41zzuBtxRGJ4gVY6A5Mk4hXr8dygWkKQ8ib3OPTOsiaicHSew/0?wx_fmt=jpeg" class="" data-type="jpeg" data-ratio="1.4234375" data-w="640" /></section></section></section><p><br /></p>