深圳90后的“房华梦境”

<fieldset style="border: none; margin: 0.5em 0px; box-sizing: border-box; padding: 0px;" class="tn-Powered-by-XIUMI"><section style="width: 100%; margin-right: 2em; margin-bottom: 3em; font-size: 112.5%; font-family: inherit; text-align: center; text-decoration: inherit; color: rgb(96, 95, 95); border-color: rgb(96, 95, 95); box-sizing: border-box;" class="tn-Powered-by-XIUMI"><section style="width: 100%; box-sizing: border-box;" class="tn-Powered-by-XIUMI"><section style="width: 100%; float: left; border-top-width: 1px; border-top-style: solid; border-color: rgb(96, 95, 95); box-sizing: border-box;" class="tn-Powered-by-XIUMI"></section><section style="float: left; background-color: white; margin-top: -1px; box-sizing: border-box;" class="tn-Powered-by-XIUMI"><section style="width: 0px; height: 8px; border-left-width: 1px; border-left-style: solid; margin-left: 23px; border-color: rgb(96, 95, 95); box-sizing: border-box;" class="tn-Powered-by-XIUMI"></section><section style="width: 16px; margin-left: 8px; box-sizing: border-box;" class="tn-Powered-by-XIUMI"><section style="width: 16px; height: 8px; border-left-width: 1px; border-left-style: solid; border-right-width: 1px; border-right-style: solid; border-bottom-width: 1px; border-bottom-style: solid; border-color: rgb(96, 95, 95); box-sizing: border-box;" class="tn-Powered-by-XIUMI"></section><section style="width: 8px; height: 16px; margin-top: -8px; border-top-width: 1px; border-top-style: solid; border-right-width: 1px; border-right-style: solid; border-bottom-width: 1px; border-bottom-style: solid; border-color: rgb(96, 95, 95); box-sizing: border-box;" class="tn-Powered-by-XIUMI"></section></section><section style="width: 8px; height: 16px; border-top-width: 1px; border-top-style: solid; border-left-width: 1px; border-left-style: solid; margin-top: -1px; border-color: rgb(96, 95, 95); box-sizing: border-box;" class="tn-Powered-by-XIUMI"></section></section><section style="float: right; background-color: white; margin-top: -1px; box-sizing: border-box;" class="tn-Powered-by-XIUMI"><section style="width: 0px; height: 8px; border-right-width: 1px; border-right-style: solid; margin-right: 8px; border-color: rgb(96, 95, 95); box-sizing: border-box;" class="tn-Powered-by-XIUMI"></section><section style="width: 16px; margin-top: -1px; box-sizing: border-box;" class="tn-Powered-by-XIUMI"><section style="width: 16px; height: 8px; border-right-width: 1px; border-right-style: solid; border-left-width: 1px; border-left-style: solid; border-bottom-width: 1px; border-bottom-style: solid; border-color: rgb(96, 95, 95); box-sizing: border-box;" class="tn-Powered-by-XIUMI"></section><section style="width: 8px; height: 16px; margin-top: -8px; margin-left: 8px; border-left-width: 1px; border-left-style: solid; border-bottom-width: 1px; border-bottom-style: solid; border-top-width: 1px; border-top-style: solid; border-color: rgb(96, 95, 95); box-sizing: border-box;" class="tn-Powered-by-XIUMI"></section></section><section style="width: 8px; height: 16px; margin-top: -1px; margin-left: 16px; border-top-width: 1px; border-top-style: solid; border-right-width: 1px; border-right-style: solid; border-color: rgb(96, 95, 95); box-sizing: border-box;" class="tn-Powered-by-XIUMI"></section></section></section><section style="clear: both; box-sizing: border-box;" class="tn-Powered-by-XIUMI"></section><section style="width: 90%; margin: -1em 5% 1.3em; box-sizing: border-box;" class="tn-Powered-by-XIUMI"><section class="tn-Powered-by-XIUMI" style="box-sizing: border-box;"><span style="color: rgb(89, 89, 89);">深圳90后的“房华梦境”</span></section><section class="tn-Powered-by-XIUMI" style="box-sizing: border-box; text-align: center;"><span style="font-size: 14px; color: rgb(89, 89, 89);">——大学生在深圳</span></section></section><section style="width: 100%; margin-top: 1em; box-sizing: border-box;" class="tn-Powered-by-XIUMI"><section style="width: 100%; margin-bottom: -37px; border-top-width: 1px; border-top-style: solid; border-color: rgb(96, 95, 95); box-sizing: border-box;" class="tn-Powered-by-XIUMI"></section><section style="float: left; margin-top: -1px; background-color: white; box-sizing: border-box;" class="tn-Powered-by-XIUMI"><section style="width: 8px; height: 16px; border-bottom-width: 1px; border-bottom-style: solid; border-left-width: 1px; border-left-style: solid; margin-top: -1px; border-color: rgb(96, 95, 95); box-sizing: border-box;" class="tn-Powered-by-XIUMI"></section><section style="width: 16px; margin-left: 8px; margin-top: -1px; box-sizing: border-box;" class="tn-Powered-by-XIUMI"><section style="width: 8px; height: 16px; border-bottom-width: 1px; border-bottom-style: solid; border-right-width: 1px; border-right-style: solid; border-top-width: 1px; border-top-style: solid; border-color: rgb(96, 95, 95); box-sizing: border-box;" class="tn-Powered-by-XIUMI"></section><section style="width: 16px; height: 8px; margin-top: -8px; border-top-width: 1px; border-top-style: solid; border-right-width: 1px; border-right-style: solid; border-left-width: 1px; border-left-style: solid; border-color: rgb(96, 95, 95); box-sizing: border-box;" class="tn-Powered-by-XIUMI"></section></section><section style="width: 0px; height: 8px; border-left-width: 1px; border-left-style: solid; margin-left: 23px; border-color: rgb(96, 95, 95); box-sizing: border-box;" class="tn-Powered-by-XIUMI"></section></section><section style="float: right; margin-top: -2px; background-color: white; box-sizing: border-box;" class="tn-Powered-by-XIUMI"><section style="width: 8px; height: 16px; margin-bottom: 1px; margin-left: 16px; border-bottom-width: 1px; border-bottom-style: solid; border-right-width: 1px; border-right-style: solid; border-color: rgb(96, 95, 95); box-sizing: border-box;" class="tn-Powered-by-XIUMI"></section><section style="width: 16px; margin-top: -2px; box-sizing: border-box;" class="tn-Powered-by-XIUMI"><section style="width: 8px; height: 16px; margin-left: 8px; border-top-width: 1px; border-top-style: solid; border-left-width: 1px; border-left-style: solid; border-bottom-width: 1px; border-bottom-style: solid; border-color: rgb(96, 95, 95); box-sizing: border-box;" class="tn-Powered-by-XIUMI"></section><section style="width: 16px; height: 8px; margin-top: -8px; margin-right: 18px; border-left-width: 1px; border-left-style: solid; border-right-width: 1px; border-right-style: solid; border-top-width: 1px; border-top-style: solid; border-color: rgb(96, 95, 95); box-sizing: border-box;" class="tn-Powered-by-XIUMI"></section></section><section style="width: 0px; height: 8px; border-right-width: 1px; border-right-style: solid; border-color: rgb(96, 95, 95); box-sizing: border-box;" class="tn-Powered-by-XIUMI"></section></section></section></section></fieldset><fieldset style="border: 0px; margin: 0.8em 0px 0.5em; box-sizing: border-box; padding: 0px;" class="tn-Powered-by-XIUMI"><section style="padding: 0.7em 0px; border-top-width: 1px; border-top-style: solid; border-top-color: rgb(63, 71, 78); border-bottom-width: 1px; border-bottom-style: solid; border-bottom-color: rgb(63, 71, 78); font-size: 1em; font-family: inherit; text-decoration: inherit; color: inherit; box-sizing: border-box;" class="tn-Powered-by-XIUMI"><section>“90后不买房”！？网红说的话，听听就好。在禾略中国研究的深圳90后当中，在关于买房这个问题上，呈现出几种“逼格”——被逼、逗逼、自逼、穷逼。关于穷逼的故事，就人艰不拆了。对于90后来说，少年时代的戏耍已经消逝，如同晨雾，如同梦幻。可是一种愿望还在他们胸中激荡……</section></section></fieldset><fieldset style="border: 0px; margin-top: 0px; margin-bottom: 0px; clear: both; font-size: 1em; font-family: inherit; font-weight: bold; text-align: center; text-decoration: inherit; color: inherit; box-sizing: border-box; padding: 0px;" class="tn-Powered-by-XIUMI"><section class="tn-Powered-by-XIUMI" style="box-sizing: border-box; text-align: center;"><img data-s="300,640" data-type="jpeg" data-src="http://mmbiz.qpic.cn/mmbiz/zd226QNNqG4gDTAdicg3g4RHsd3MFUzXqk4xDrZ24f2UvpD0lO7AkoicqZdyhIVJZhCgJAjQqdjagUe8P0xib4M7w/0" data-ratio="0.6646586345381527" data-w="498" /><br class="tn-Powered-by-XIUMI" style="box-sizing: border-box;" /></section><p><br /></p><p>— 准剩女，最容易被买房 —</p><p><br /></p></fieldset><fieldset style="border: 0px; margin-top: 0px; margin-bottom: 0px; clear: both; font-size: 1em; font-family: inherit; text-decoration: inherit; color: inherit; box-sizing: border-box; padding: 0px;" class="tn-Powered-by-XIUMI"><section class="tn-Powered-by-XIUMI" style="box-sizing: border-box;"><span style="color: inherit; font-family: inherit; font-size: 1em; text-decoration: inherit; line-height: 1.6; box-sizing: border-box;" class="tn-Powered-by-XIUMI">除了大学那几年去了广州，Myka从小到大基本都在深圳。日子素来安好，直到最近Myka妈妈决定给待字闺中的她买一套商品房，妈妈的意见是“有一套房之后，找对象就不用这么挑，可以考虑那些没车没房、但很有上进心的男生，大家就凑合着过日子。而且住在女方的房子，婆婆就不会欺压你。”Myka表示很不能接受“虽然这个社会一直强调男女平等，但这个社会明显对女生要求很苛刻，再怎么说，女生最重要的资本还是青春。现在的深圳不同2、30年前，白手起家难过登天，找一个一穷二白的对象，赌上自己宝贵的青春，我那些有小孩的同事说了，家庭有了小孩，更是花钱如流水，如果结婚不是有更好的生活，那还不如一个人过。” </span><br class="tn-Powered-by-XIUMI" style="box-sizing: border-box;" /></section><section class="tn-Powered-by-XIUMI" style="box-sizing: border-box; text-align: center;"><br /></section><section class="tn-Powered-by-XIUMI" style="box-sizing: border-box;">不过Myka也明白妈妈的良苦用心，固定资产不说是最好的嫁妆，也属最好的个人财产。社会分工越来越细，工作压力越来越大，有一个稳定的住处，减轻了不少前进的阻力。“在中国，房子基本都不怎么会贬值啊，尤其是深圳。”</section><section class="tn-Powered-by-XIUMI" style="box-sizing: border-box; text-align: center;"><img data-s="300,640" data-type="jpeg" data-src="http://mmbiz.qpic.cn/mmbiz/zd226QNNqG4gDTAdicg3g4RHsd3MFUzXqvQLjO5QLopTpFCDX3EMVNu54t2iaabPO4VkHJ6kDhd2XU8XjuKxqAmw/0" data-ratio="0.6386363636363637" data-w="440" /><br class="tn-Powered-by-XIUMI" style="box-sizing: border-box;" /></section><p>Myka当然很赞成买房，即使买的是毛坯房，周边配套也不健全，Myka还是很开心“怎么说也是第一次跟父母分开住，有一个属于自己的地方，可以按照自己的想法去装修，买个88㎡的小三房，一个主卧，一个次卧，还有一个做衣帽间，书架摆在客厅，玄关弄个鞋柜、全身镜，光是这样想想就觉得兴奋。虽然家里经济状况一般，妈妈是想选朝向一般的户型，我就坚持选了朝向最好的，在能负担的情况下就要选最好的，才对得起自己的努力，毕竟以后一半多的工资都要拿去还房贷呀。”</p><p><br /></p><section class="tn-Powered-by-XIUMI" style="box-sizing: border-box; text-align: center;"><img data-s="300,640" data-type="jpeg" data-src="http://mmbiz.qpic.cn/mmbiz/zd226QNNqG4gDTAdicg3g4RHsd3MFUzXq83sbZDvo42gBYfITnp5jqwLMsAHB7jHvicm6MlS6HOzSSpUUSg16Tow/0" data-ratio="0.9835294117647059" data-w="425" /><br /></section></fieldset><fieldset style="border: 0px; margin-top: 0px; margin-bottom: 0px; clear: both; font-size: 1em; font-family: inherit; font-weight: bold; text-align: center; text-decoration: inherit; color: inherit; box-sizing: border-box; padding: 0px;" class="tn-Powered-by-XIUMI"><p><br /></p><p>— 贵公子，对买房最无所 —</p><section class="tn-Powered-by-XIUMI" style="box-sizing: border-box;"><br class="tn-Powered-by-XIUMI" style="box-sizing: border-box;" /></section></fieldset><fieldset style="border: 0px; margin-top: 0px; margin-bottom: 0px; clear: both; font-size: 1em; font-family: inherit; font-weight: inherit; text-align: justify; text-decoration: inherit; color: inherit; box-sizing: border-box; padding: 0px;" class="tn-Powered-by-XIUMI"><p>同样是在深圳生活了20几年的William，在买房的问题上一点都不着急。“本来是打算去日本读研，一家日资的银行来我们院招人，院长叫我去试试，结果真上了。月薪7000还有提成，觉得机会不错，就放弃读研了。真是没想过买房的问题，不过有想过大概会在26-28岁的时候结婚，买房这个问题，怎么说也是等到月薪两万的时候再考虑吧，而且肯定要有父母的经济支持。”</p><p><br /></p><section class="tn-Powered-by-XIUMI" style="box-sizing: border-box;"></section><p>“买房？为什么要买房啊？现在又不是没地方住。”George讲到置业问题就觉得好笑，好像这是离他很远的事。George爸爸的公司日进斗金，还持有多种商办物业。“房格再怎么涨，也不会超过写字楼的价格吧，等姐姐工作确定下来，去姐姐工作地点附近买，然后全家人一起搬过去。以后接手爸爸的公司，家人更担心的还是我不要学坏吧。”</p><p><br /></p><section class="tn-Powered-by-XIUMI" style="box-sizing: border-box; text-align: center;"><img data-s="300,640" data-type="jpeg" data-src="http://mmbiz.qpic.cn/mmbiz/zd226QNNqG4gDTAdicg3g4RHsd3MFUzXqgY1l3y51lUd5IZRakYrQibGJJvic4oWBjOcu0r7TKaExNWvEjkVkFPQw/0" data-ratio="0.75" data-w="500" /><br /></section></fieldset><fieldset style="border: 0px; margin-top: 0px; margin-bottom: 0px; clear: both; font-size: 102.8571%; font-family: inherit; font-weight: bold; text-align: center; text-decoration: inherit; color: inherit; box-sizing: border-box; padding: 0px;" class="tn-Powered-by-XIUMI"><section class="tn-Powered-by-XIUMI" style="box-sizing: border-box;"><br class="tn-Powered-by-XIUMI" style="box-sizing: border-box;" /></section><section class="tn-Powered-by-XIUMI" style="box-sizing: border-box;">— 梦想狗，买房最有计划 —</section><section class="tn-Powered-by-XIUMI" style="box-sizing: border-box;"><br class="tn-Powered-by-XIUMI" style="box-sizing: border-box;" /></section></fieldset><fieldset style="border: 0px; margin-top: 0px; margin-bottom: 0px; clear: both; font-size: 1em; font-family: inherit; font-weight: inherit; text-align: justify; text-decoration: inherit; color: inherit; box-sizing: border-box; padding: 0px;" class="tn-Powered-by-XIUMI"><section style="box-sizing: border-box;" class="tn-Powered-by-XIUMI">“我读大二的时候，就开始关注房地产市场了，看政策，研究城市发展，房价走势。”外省来深圳读书的Harry，准备留在深圳发展。“我觉得我是属于比较传统的人，有自己的房才算是扎根在这个城市。我也知道这在某种程度上，是一种虚无的归属感。身边不少朋友都决定不买房，但我还是摆脱不了传统的观念，觉得还是要有自己的一套房。”</section><section style="box-sizing: border-box;" class="tn-Powered-by-XIUMI"><br style="box-sizing: border-box;" class="tn-Powered-by-XIUMI" /></section><p>Harry计划先买车，再买房，具体多大也还在计划中。“现在经常会去留意政策的变动，南山预计会成为下一个市中心，宝安离南山近，价格相对没那么高，是一个很不错的选择。真要买的话，肯定越大越好啊，我是觉得在深圳赚钱挺容易的，不过首期还是要靠家里支持。想要买个毛坯的，这样就可以按自己的想法来装修。”</p><p><br /></p></fieldset><fieldset style="border: 0px; margin-top: 0px; margin-bottom: 0px; clear: both; font-size: 1em; font-family: inherit; font-weight: bold; text-align: center; text-decoration: inherit; color: inherit; box-sizing: border-box; padding: 0px;" class="tn-Powered-by-XIUMI"><p><img data-s="300,640" data-type="jpeg" data-src="http://mmbiz.qpic.cn/mmbiz/zd226QNNqG4gDTAdicg3g4RHsd3MFUzXqY0CdKHRNFSs7icV0S0v6jkW4mWibSmXxtCxHLWChIypibIMtfJb7YR0bQ/0" data-ratio="1.1904761904761905" data-w="462" /><br /></p><p><br /></p><p>— 一座属于年轻人的城市 —</p><section class="tn-Powered-by-XIUMI" style="box-sizing: border-box;"><br class="tn-Powered-by-XIUMI" style="box-sizing: border-box;" /></section></fieldset><fieldset style="border: 0px; margin-top: 0px; margin-bottom: 0px; clear: both; font-size: 1em; font-family: inherit; font-weight: inherit; text-align: justify; text-decoration: inherit; color: inherit; box-sizing: border-box; padding: 0px;" class="tn-Powered-by-XIUMI"><p>深圳，中国最大的移民城市之一。“来了就是深圳人”似乎成为这座城市的标签。的确这座城市的包容性，确系全国之首屈一指。但人们初次见面的时候，总是会问“你老家哪里的？”或者“你哪里人啊？”，城市给人们提供了高度的包容性，人们对城市的认可度却不高，除了他们——祖籍在五湖四海，但从小在深圳长大。对他们来说，深圳不是第一故乡，就是第二故乡，对这座城市认可度很高。“你老家在哪”这个问题，对他们来说变得很尴尬。</p><p><br /></p><section class="tn-Powered-by-XIUMI" style="box-sizing: border-box;"></section><p>无论是被买房的Myka，还是无所谓买不买房的William、George，或者是自己早早开始计划买房的Harry，他们或是在深圳长大，对深圳有着强烈的归属感，或是来深圳发展，准备扎根在这座城市，在房子上寻找自我价值的实现。对他们而言，尽管戴着房子的镣铐，依然能在深圳这个舞台上，翩然起舞。</p><p><br /></p><section class="tn-Powered-by-XIUMI" style="box-sizing: border-box;"></section><p>深圳90后在置业选择上，相对冷静，不会盲目追求个性化，也不会一味追求面积小、总价低。“靠自己买房”直接是暗含着——首期靠父母支持，月供有父母帮忙。一定的经济基础支持，90后在深圳的首置面积不会小，集中在80到100㎡左右。精装配套固然方便，但直接拎包入住其实吸引力不大，90后多有自己的想法，“瘦得雷同不如胖得有个性”，自己找资料，自己设计，是会耗费更多精力，但年轻人不就是精力最多，金钱最少吗？</p><p><br /></p><p style="text-align: center;"><img data-s="300,640" data-type="png" data-src="http://mmbiz.qpic.cn/mmbiz/zd226QNNqG4gDTAdicg3g4RHsd3MFUzXqB6T3TFojHRuH7gYic481tbxUu7u3DKycZdvH1AjnqmHoluVqd30aQ6Q/0" data-ratio="0.984375" data-w="384" /><br /></p><section class="tn-Powered-by-XIUMI" style="box-sizing: border-box;"></section></fieldset><fieldset style="border: 0px; margin-top: 0px; margin-bottom: 0px; clear: both; font-size: 1em; font-family: inherit; font-weight: bold; text-align: center; text-decoration: inherit; color: inherit; box-sizing: border-box; padding: 0px;" class="tn-Powered-by-XIUMI"><section class="tn-Powered-by-XIUMI" style="box-sizing: border-box;"><br class="tn-Powered-by-XIUMI" style="box-sizing: border-box;" /></section><section class="tn-Powered-by-XIUMI" style="box-sizing: border-box;">— 房华梦里知多少 —</section><section class="tn-Powered-by-XIUMI" style="box-sizing: border-box;"><br class="tn-Powered-by-XIUMI" style="box-sizing: border-box;" /></section></fieldset><fieldset style="border: 0px; margin-top: 0px; margin-bottom: 0px; clear: both; font-size: 1em; font-family: inherit; font-weight: inherit; text-align: justify; text-decoration: inherit; color: inherit; box-sizing: border-box; padding: 0px;" class="tn-Powered-by-XIUMI"><p>“90后不买房”，指的是有钱的逗逼，没钱的穷逼。新生的苗头，都是成长在腐朽老旧的根基上。世上没有平白无故的创新，一切都是有迹可循。再怎么另类新潮的90后，也是在60后的教育中成长起来的，一些根深蒂固传统的理念，有意识、无意识地深深植入于这代年轻人当中。90后之于前人，有惊人的相似，也有惊人的不同。尤其在深圳，中国创意之都。</p><p><br /></p><section class="tn-Powered-by-XIUMI" style="box-sizing: border-box;"></section><section class="tn-Powered-by-XIUMI" style="box-sizing: border-box;">深圳的90后跟前人一样，多是想要、需要买房，不同的是，他们买房不再是战战兢兢，而是充满自信，理性选择；他们确实张扬个性，但同时，处于信息爆炸，知识匮乏的时代，他们视野开阔、观念多元，却容易被影响——或影视作品、或网络媒体、或亲戚朋友等；他们好像知道自己要什么，却又容易迷失，容易被左右。他们很现实，也很理想。他们从少年戏耍的梦走了出来，进入的是另一个“房华梦境”。</section><section class="tn-Powered-by-XIUMI" style="box-sizing: border-box;"><br class="tn-Powered-by-XIUMI" style="box-sizing: border-box;" /></section><section class="tn-Powered-by-XIUMI" style="box-sizing: border-box;">世界那么大，生命那么长，面对望而不得总得努力一下吧，即使不能破茧成蝶，变成幺蛾子晃花人眼也是好的。何况，命运那张一本正经的脸，总爱来点不适宜的趣味表情，你刻意追求它翩然飞走，你专心致志了，惊喜会悄悄降临。从小生活相对优渥，加上网络开放带来的信息多元化，90后的精神追求百花齐放，再加上中国最富有的一代，为其做经济支持，对于习惯了做80后千人一面的屌丝首置的开发商而言，如何把握住这批新生客群，着实是一个不小的挑战。</section><section class="tn-Powered-by-XIUMI" style="box-sizing: border-box;"><br class="tn-Powered-by-XIUMI" style="box-sizing: border-box;" /></section></fieldset><p><br /></p>