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禾略客户研究体系

发布于 2019-11-14

<p style="line-height: 1.5em;margin-left: 16px;margin-right: 16px;"><span style="font-size: 14px;"><span style="color: rgb(2, 30, 170);"><strong>2015年以前,客研真的没那么重要</strong></span>。</span></p><p><br /></p><p style="line-height: 1.5em;margin-left: 16px;margin-right: 16px;"><span style="font-size: 14px;">2002-2015年,中国城镇适龄购房人口,呈快速增长的态势,在人口红利&amp;市场大势上升期,仅从市场的角度,也可以定位产品。</span></p><p><br /></p><p style="line-height: 1.5em;margin-left: 16px;margin-right: 16px;"><img class="rich_pages js_insertlocalimg" data-backh="221" data-backw="533" data-before-oversubscription-url="http://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPhRtRoCncpI9d6ZRjQ7Dcw91WxzAxNQ1whE63v7ZrktwdQoISsksMGMQ/0?wx_fmt=jpeg" data-croporisrc="https://mmbiz.qlogo.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPhSLh35TfLsUEOn8RbkBbWdrIh6yeB5FKpCgOuTbcJnn37DpMZNrsicYw/0?wx_fmt=jpeg" data-cropx1="62.4390243902439" data-cropx2="1251.0104529616724" data-cropy1="120.41811846689895" data-cropy2="613.2404181184669" data-ratio="0.4146341463414634" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPhRtRoCncpI9d6ZRjQ7Dcw91WxzAxNQ1whE63v7ZrktwdQoISsksMGMQ/640?wx_fmt=jpeg" data-type="jpeg" data-w="1189" style="width: 100%;height: auto;" /></p><p><br /></p><p style="line-height: 1.5em;margin-left: 16px;margin-right: 16px;"><span style="font-size: 14px;">但到现在,人口红利基本结束,潜在客群量缩减,土地成本攀升,加上国家对“高周转”进行了一系列的压制。</span></p><p><br /></p><p style="line-height: 1.5em;margin-left: 16px;margin-right: 16px;"><span style="color: rgb(2, 30, 170);font-size: 14px;"><strong>未来,开发商面临“人贵、地贵、钱贵”的三大挑战,仅从市场角度已远远不够,客研和客研下的产品研究,不可或缺。</strong></span></p><p style="line-height: 1.5em;margin-left: 16px;margin-right: 16px;"><span style="color: rgb(2, 30, 170);font-size: 14px;"><strong><br /></strong></span></p><p style="line-height: 1.5em;margin-left: 16px;margin-right: 16px;"><img class="rich_pages js_insertlocalimg" data-backh="188" data-backw="519" data-before-oversubscription-url="http://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPhkxSyJSu6ftTEjDxwxiaycM9lBSJZYgIuaOSfnhb9kJngfA7PdbS6roQ/0?wx_fmt=jpeg" data-cropselx1="0" data-cropselx2="542" data-cropsely1="0" data-cropsely2="197" data-ratio="0.2694805194805195" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_png/zd226QNNqG5VVibicAZlBKVcxjib4olfJPheZwY3H1fNtCfxVrhDtGZdY0iazcVRn93u7XlUBbOxmYCEGQqiaicjwicLg/640?wx_fmt=png" data-type="png" data-w="1232" style="width: 574px;height: 155px;" /></p><p><br /></p><p><br /></p><p style="text-align: center;line-height: 1.5em;margin-left: 16px;margin-right: 16px;"><span style="font-size: 18px;"><strong>—— PART 1 ——</strong></span><br /></p><p style="text-align: center;line-height: 1.5em;margin-left: 16px;margin-right: 16px;"><span style="font-size: 18px;"><strong>研究背景</strong></span><br /></p><p style="text-align: center;"><br /></p><p style="text-align: left;line-height: 1.5em;margin-left: 16px;margin-right: 16px;"><span style="font-size: 14px;">参考日本四大消费时代的演变,<span style="color: rgb(2, 30, 170);"><strong>中国正迈向第三消费时代——创费时代</strong></span>。</span><br /></p><p style="text-align: left;"><br /></p><p style="text-align: center;line-height: 1.5em;margin-left: 16px;margin-right: 16px;"><img class="rich_pages js_insertlocalimg" data-ratio="0.5" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPh2iaJwpZ3owMhw2sLJ352JIouUkSvS7Vr1ode6Wzc638pjLzqU7tiaGww/640?wx_fmt=jpeg" data-type="jpeg" data-w="1280" /><br /></p><p><br /></p><p style="line-height: 1.5em;margin-left: 16px;margin-right: 16px;"><span style="font-size: 14px;">经济高速增长使中产阶层大量涌现,注重追求产品的差异化和个性化,形成诸多小众化圈层,价值观不统一,个人经济兴起,讨厌标准化产品,大众主流市场开始解体——</span></p><p><br /></p><p style="line-height: 1.5em;margin-left: 16px;margin-right: 16px;"><span style="color: rgb(2, 30, 170);font-size: 14px;"><strong>人们更加关注物质的品质及精神的满足。</strong></span></p><p style="line-height: 1.5em;margin-left: 16px;margin-right: 16px;"><span style="color: rgb(2, 30, 170);font-size: 14px;"><strong><br /></strong></span></p><p style="line-height: 1.5em;margin-left: 16px;margin-right: 16px;"><img class="rich_pages js_insertlocalimg" data-ratio="0.5" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPhrYFfKU3QOeiaKRzHtUoXVXmeydeiaic9sPoUNziasXV3MnRic8UxPjjKc1Q/640?wx_fmt=jpeg" data-type="jpeg" data-w="1280" style="" /><br /></p><p><br /></p><p style="line-height: 1.5em;margin-left: 16px;margin-right: 16px;"><span style="font-size: 14px;">对应到地产开发的机会则是,<span style="color: rgb(2, 30, 170);"><strong>国内改善市场将快速发展</strong></span>——定位需要更加精细化,个性化定制产品也将增多。</span><br /></p><p><br /></p><p style="line-height: 1.5em;margin-left: 16px;margin-right: 16px;"><img class="rich_pages js_insertlocalimg" data-ratio="0.5" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPhBeYRzh8WTicLyMyFLichficnMU9F2OBLUc6OmSG10g9HrevUjmAu8hSHQ/640?wx_fmt=jpeg" data-type="jpeg" data-w="1280" style="" /></p><p><br /></p><p style="line-height: 1.5em;margin-left: 16px;margin-right: 16px;"><span style="font-size: 14px;"><span style="text-align: left;">在创费时代,</span>对于消费者而言,房屋消费代表着自我价值的实现,意味着,<span style="color: rgb(2, 30, 170);"><strong>房屋消费不仅追求功能的满足,更是生活方式的选择</strong></span>。</span></p><section style="line-height: 1.5em;"></section><p><br /></p><p style="line-height: 1.5em;margin-left: 16px;margin-right: 16px;"><img class="rich_pages js_insertlocalimg" data-ratio="0.5" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPhicygAyXPWGpBqn6rtD44qC9sbn5XaRWC6PzPoDgr4uuCicS8Ea78zUiaQ/640?wx_fmt=jpeg" data-type="jpeg" data-w="1280" style="" /></p><p><br /></p><p style="line-height: 1.5em;margin-left: 16px;margin-right: 16px;"><span style="font-size: 14px;">过去房屋市场供不应求,产品本身趋同,可挖掘价值小,<span style="color: rgb(2, 30, 170);"><strong>现在市场竞争充分,我们需要更加注重产品的内涵</strong></span>,通过挖掘客户内在需求,才能使得产品有穿越周期的可能,比如成都的麓湖。</span></p><section style="line-height: 1.5em;"><br /></section><p style="line-height: 1.5em;margin-left: 16px;margin-right: 16px;"><img class="rich_pages js_insertlocalimg" data-ratio="0.5" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPhA4fQiasqZoeZwribJx81T069WWMenmyHbhC2TVesIj7qodA9l7lxpcibw/640?wx_fmt=jpeg" data-type="jpeg" data-w="1280" style="" /><br /></p><section style="line-height: 1.5em;"><br /></section><p style="line-height: 1.5em;margin-left: 16px;margin-right: 16px;"><span style="font-size: 14px;">在全国大的改善市场里,从不同年龄段的人口结构变化,可以看出<span style="color: rgb(2, 30, 170);"><strong>两个细分市场的机会——升级版的首置首改、新萌芽的养老度假</strong></span>。</span></p><section style="line-height: 1.5em;"><br /></section><p style="line-height: 1.5em;margin-left: 16px;margin-right: 16px;"><span style="font-size: 14px;">20-29岁逐渐减少,30-39岁趋向稳定,规模的减少将引发更激烈的竞争;50岁以上大幅提升,规模的增加,将带来新的市场机遇。</span></p><section style="line-height: 1.5em;"><br /></section><p style="line-height: 1.5em;margin-left: 16px;margin-right: 16px;"><img class="rich_pages js_insertlocalimg" data-ratio="0.5" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPh0ucPt23JEWp63jMghoz5icFMUfChQ9icTyxFGVOeeog1jerK3ZguhIvw/640?wx_fmt=jpeg" data-type="jpeg" data-w="1280" style="" /></p><section style="line-height: 1.5em;"><br /></section><p style="margin-left: 16px;margin-right: 16px;"><span style="font-size: 14px;">不同年龄段的人口结构变化,也带来了另一个市场变化——<span style="color: rgb(2, 30, 170);"><strong>购房主体形成以70后为主导的70-80-90体系</strong></span>。</span></p><section><br /></section><p style="line-height: 1.5em;margin-left: 16px;margin-right: 16px;"><img class="rich_pages js_insertlocalimg" data-ratio="0.5" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPhfrzJxTOawichibzZv0teBmkV9UgSPOicWqzYXq2y83krFVmagDLmf3ZPQ/640?wx_fmt=jpeg" data-type="jpeg" data-w="1280" style="" /></p><section style="line-height: 1.5em;"><br /></section><p style="margin-left: 16px;margin-right: 16px;"><span style="font-size: 14px;">意味着主流潜在购房人群的特征及观念的变化,由此,<span style="color: rgb(2, 30, 170);"><strong>产品特征和客户需求,需要进行新一轮匹配</strong></span>。</span></p><section><br /></section><p style="line-height: 1.5em;margin-left: 16px;margin-right: 16px;"><img class="rich_pages js_insertlocalimg" data-ratio="0.5" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPhiaK0PdtUF8QQo5pMj1ThiaUyZWcIyYCkpqXRmYO8nk4N3IWDViaXkwQnw/640?wx_fmt=jpeg" data-type="jpeg" data-w="1280" style="" /></p><p><br /></p><section style="margin-left: 16px;margin-right: 16px;"><span style="font-size: 14px;">以养老度假市场为例,传统居家养老只需要一套房子,现在通过客群价值挖掘,<span style="color: rgb(2, 30, 170);"><strong>激发客群的多重自我</strong></span>,比如旅居养老,满足消费者的别墅梦、海边度假梦、山林康养等,从而实现市场规模的突破。</span></section><p><br /></p><section style="margin-left: 16px;margin-right: 16px;"><img class="rich_pages" data-ratio="0.5" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPhzWjCgq2DRwF6ZFqVHYyYELfW13cxevIeNNxRJFrTiaibs5qtyx1XXwJA/640?wx_fmt=jpeg" data-type="jpeg" data-w="1280" style="" /></section><p><br /></p><p><br /></p><section style="text-align: center;margin-left: 16px;margin-right: 16px;"><span style="font-size: 18px;"><strong>—— PART 2&nbsp;——</strong></span><br /></section><section style="text-align: center;margin-left: 16px;margin-right: 16px;"><span style="font-size: 18px;"><strong>客研本质与方法</strong></span><br /></section><p><br /></p><section style="margin-left: 16px;margin-right: 16px;"><span style="font-size: 14px;">在客研的实践中,我们目的是挖掘客户的内在需求,而对于<span style="color: rgb(2, 30, 170);"><strong>客研工作的本质</strong></span>而言,主要有两点——</span></section><p><br /></p><section style="margin-left: 16px;margin-right: 16px;"><span style="color: rgb(2, 30, 170);font-size: 14px;"><strong>1)小众产品大众化,即扩大客群</strong></span><br /></section><section style="margin-left: 16px;margin-right: 16px;"><span style="color: rgb(2, 30, 170);font-size: 14px;"><strong>2)大众产品高价值化,即提高利润</strong></span><br /></section><p><br /></p><section style="margin-left: 16px;margin-right: 16px;"><img class="rich_pages" data-ratio="0.5" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPhnWqYCHvUpiaZmUJ6hrzC9TGOnxHicw9B3XE1IiarKeSRBiccwvvaNcnAUw/640?wx_fmt=jpeg" data-type="jpeg" data-w="1280" /></section><p><br /></p><section style="margin-left: 16px;margin-right: 16px;"><span style="font-size: 14px;">而客研的成果,即可以直接应用在城市发展研判、土地获取,也可以指导深化项目定位、产品实现、项目销售、物业交付。</span><br /></section><p><br /></p><section style="margin-left: 16px;margin-right: 16px;"><img class="rich_pages" data-ratio="0.5" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPhCdBTibooAWUbNsAFknicZMVyrQYGRUzp0cV75dDLyFCMDfICia2ysicNWw/640?wx_fmt=jpeg" data-type="jpeg" data-w="1280" style="" /></section><p><br /></p><section style="margin-left: 16px;margin-right: 16px;"><span style="font-size: 14px;">客研成果牵扯甚广,行业的巨头也都有自己的方法——</span><br /></section><p><br /></p><section style="margin-left: 16px;margin-right: 16px;"><img class="rich_pages" data-ratio="0.5" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPheniaic6oe6KiclicAasVWXIpQslAt8FyzJd5oMLKHj8Rj8FJXfnuRzVQeA/640?wx_fmt=jpeg" data-type="jpeg" data-w="1280" style="" /></section><p><br /></p><section style="margin-left: 16px;margin-right: 16px;"><span style="font-size: 14px;"><strong>万科的客研</strong>,以群体表面共性特征为基础,易识别,服务规模化、工业化战略,</span></section><p><br /></p><section style="margin-left: 16px;margin-right: 16px;"><img class="rich_pages" data-ratio="0.5" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPh03fAuIPRATsPEqDIrf70CI3qe2Fxk0PFKCB4tPLGCC6HGIqbrzPHLQ/640?wx_fmt=jpeg" data-type="jpeg" data-w="1280" style="" /><br /></section><p><br /></p><section style="margin-left: 16px;margin-right: 16px;"><span style="font-size: 14px;">万科对客户细分群体,形成了客户、土地、产品的对应。</span></section><section style="margin-left: 16px;margin-right: 16px;"><img class="rich_pages" data-ratio="0.5" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPh5S2FCf23XDbL9mibInYT8B3vSMXYT69rj9hXmpUlx7Nz0ibVc9bBQfwQ/640?wx_fmt=jpeg" data-type="jpeg" data-w="1280" style="" /></section><p><br /></p><section style="margin-left: 16px;margin-right: 16px;"><span style="font-size: 14px;"><strong>华润的客研</strong>,从客户需求出发进行战略定位,根据客户特征及产品需求,进行分类管理。</span></section><section style="margin-left: 16px;margin-right: 16px;"><img class="rich_pages" data-ratio="0.5" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPh8Am8k4AJcVYics9oCtw2MHdJic6aicav850DKWCBWBn3aMhGWEZNDrUJw/640?wx_fmt=jpeg" data-type="jpeg" data-w="1280" style="" /></section><p><br /></p><section style="margin-left: 16px;margin-right: 16px;"><span style="font-size: 14px;"><strong>华夏幸福的客研</strong>,基于北京产业和就业结构、APP大数据和客户深访,划分15大类主流价值主张。</span></section><p><br /></p><section style="margin-left: 16px;margin-right: 16px;"><img class="rich_pages js_insertlocalimg" data-ratio="0.5" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPhjx3r6FUENMFibvqqviaCzh3OVdwc2lDnyjB5TyOgwia0rejPyibGZ2cEDQ/640?wx_fmt=jpeg" data-type="jpeg" data-w="1280" style="" /></section><p><br /></p><section style="margin-left: 16px;margin-right: 16px;"><span style="font-size: 14px;">提炼形成了“首置+改善”类27个产品方向——</span></section><p><br /></p><section style="margin-left: 16px;margin-right: 16px;"><img class="rich_pages" data-ratio="0.5" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPhQSaA16ozdxNLoSR3leVZjBEicN0JCc4BTMkHcJP3dOYgaY4s5sicmDNA/640?wx_fmt=jpeg" data-type="jpeg" data-w="1280" style="" /></section><p><br /></p><section style="margin-left: 16px;margin-right: 16px;"><span style="font-size: 14px;">禾略有幸参加过万科、华润、华夏幸福的客研工作,时至今日,我们依然在想<span style="color: rgb(2, 30, 170);"><strong>过去的方法论,有没有升级的空间</strong></span>?</span><br /></section><p><br /></p><section style="margin-left: 16px;margin-right: 16px;"><img class="rich_pages" data-ratio="0.5" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPhZPOJjUGLyhhh6VutxY48qJyiaLAha8h0Cria7kiapPqEUvIxjvQ8bjGiaQ/640?wx_fmt=jpeg" data-type="jpeg" data-w="1280" style="" /></section><p><br /></p><section style="margin-left: 16px;margin-right: 16px;"><span style="font-size: 14px;">从需求出发,从客户到产品再到土地,以客户为中心,按需生产。</span><br /></section><p><br /></p><section style="margin-left: 16px;margin-right: 16px;"><img class="rich_pages" data-ratio="0.5" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPhZiaNLlLcEJ3FcI9n3nxKYaNehHfMdeZMOgcMk58MQkFtn7OnMGulVcQ/640?wx_fmt=jpeg" data-type="jpeg" data-w="1280" style="" /></section><p><br /></p><section style="margin-left: 16px;margin-right: 16px;"><span style="font-size: 14px;"><span style="color: rgb(2, 30, 170);"><strong>禾略认为客研=客户+产品,</strong></span>从城市客群洞察—目标市场选定与品类规划—目标市场客户研究—产品研发落地</span></section><p><br /></p><section style="margin-left: 16px;margin-right: 16px;"><img class="rich_pages" data-ratio="0.5" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPhLzEcrO0UUvNH2bCSpnLXmF0AdSb8bjhbLibyOpC5Rj1NtFdianic8JZRw/640?wx_fmt=jpeg" data-type="jpeg" data-w="1280" style="" /></section><p><br /></p><section style="margin-left: 16px;margin-right: 16px;"><span style="font-size: 14px;">在大数据时代,算法技术日新月异,结合创费时代客群消费需求的变化,<span style="color: rgb(2, 30, 170);"><strong>禾略客户细分的方法,从两个维度展开——</strong></span></span><br /></section><section style="margin-left: 16px;margin-right: 16px;"><span style="color: rgb(2, 30, 170);font-size: 14px;"><strong><br /></strong></span></section><section style="margin-left: 16px;margin-right: 16px;"><span style="color: rgb(2, 30, 170);font-size: 14px;"><strong>1)总价面积土地属性</strong></span><br /></section><section style="margin-left: 16px;margin-right: 16px;"><img class="rich_pages" data-ratio="0.5" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPhpfFMiaRXibGGxeYeGgP56suyVOMZ7xibSQJAla7jCM3RkFvjyibWKf7eRA/640?wx_fmt=jpeg" data-type="jpeg" data-w="1280" style="" /></section><p><br /></p><section style="margin-left: 16px;margin-right: 16px;"><span style="color: rgb(2, 30, 170);font-size: 14px;"><strong>2)客群特征(功能类或情感类)</strong></span></section><section style="margin-left: 16px;margin-right: 16px;"><img class="rich_pages" data-ratio="0.5" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPhlFCyb9toAx0oouuQ7UXibujsDI8PnNCcp15GhiaPibmObPOHuBxHy7Xzg/640?wx_fmt=jpeg" data-type="jpeg" data-w="1280" style="" /></section><p><br /></p><p><br /></p><section style="text-align: center;margin-left: 16px;margin-right: 16px;"><span style="font-size: 18px;"><strong>—— PART 3 ——</strong></span></section><section style="text-align: center;margin-left: 16px;margin-right: 16px;"><span style="font-size: 18px;"><strong>城市客群洞察</strong></span><span style="font-size: 14px;"></span><br /></section><p><br /></p><section style="margin-left: 16px;margin-right: 16px;"><span style="font-size: 14px;">基于对客研的重要性认知,客研工作本质的探讨,客研的工作方法升级,<span style="color: rgb(2, 30, 170);"><strong>我们尝试搭建城市客群洞察研究框架——</strong></span></span></section><p><br /></p><section style="margin-left: 16px;margin-right: 16px;"><img class="rich_pages" data-ratio="0.5" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPhtlGu4CtdNqialxR9LZYkJg4V8M8v1RmAuhO8vs8Ltcs8dnERyXOJvOA/640?wx_fmt=jpeg" data-type="jpeg" data-w="1280" /></section><p><br /></p><section style="margin-left: 16px;margin-right: 16px;"><span style="font-size: 14px;">以及一些<span style="color: rgb(2, 30, 170);"><strong>禾略实践的案例——</strong></span></span><br /></section><section style="margin-left: 16px;margin-right: 16px;"><img class="rich_pages" data-ratio="0.5" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPhILBvxal1AQMjt9lPmQHIEgY9z6KjVNYGb5e1bQQacgM2WeXXFIhoIw/640?wx_fmt=jpeg" data-type="jpeg" data-w="1280" style="" /></section><section style="margin-left: 16px;margin-right: 16px;"><img class="rich_pages" data-ratio="0.5" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPhZjIpUMuGZ4icECSMnrsrxxVlemR5jDhzp3MZXdiaJxlGrSIGypIkTl2A/640?wx_fmt=jpeg" data-type="jpeg" data-w="1280" style="" /></section><section style="margin-left: 16px;margin-right: 16px;"><img class="rich_pages" data-ratio="0.5" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPhVjF3mKpOcBVRFtyneCXic827DIFjrTiaFDwoX4QsiadicBk0icHsFrVaJIw/640?wx_fmt=jpeg" data-type="jpeg" data-w="1280" style="" /></section><section style="margin-left: 16px;margin-right: 16px;"><img class="rich_pages" data-ratio="0.5" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPhicB7TDJuz0qIeJicNPw65HppLVVuUHcErNLpjCV6LV6vDbvoBXWeFz2g/640?wx_fmt=jpeg" data-type="jpeg" data-w="1280" style="" /></section><section style="margin-left: 16px;margin-right: 16px;"><img class="rich_pages" data-ratio="0.5" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPh2GyAIFuqjtFpvbAPAHibX9OrWH42YicVZEI6nY1fYRSE2acZP7un0pag/640?wx_fmt=jpeg" data-type="jpeg" data-w="1280" style="" /></section><section style="margin-left: 16px;margin-right: 16px;"><img class="rich_pages" data-ratio="0.5" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPhQA25u3USfdQeUjkllSRl82163r09Db5DntXh11BPA2nk78CeMHiaOjA/640?wx_fmt=jpeg" data-type="jpeg" data-w="1280" style="" /></section><section style="margin-left: 16px;margin-right: 16px;"><img class="rich_pages" data-ratio="0.5" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPhhiaiaQf5sYyPe2ftec9befkRthicJQm9JIicBly0eV8olIYXzsGSfxV23A/640?wx_fmt=jpeg" data-type="jpeg" data-w="1280" style="" /></section><section style="margin-left: 16px;margin-right: 16px;"><img class="rich_pages" data-ratio="0.5" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPh1icB95yTonicuribU1j7Zlp5yxkHT4U9Tpq6Cpxg0CM6XichqBSQf9C26g/640?wx_fmt=jpeg" data-type="jpeg" data-w="1280" style="" /></section><section style="margin-left: 16px;margin-right: 16px;"><img class="rich_pages" data-ratio="0.5" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPhyXPSgvyIOZr5rJUOGa0DkibPt7AoibjHBXSlNPxnHrywmOYr7jUHYyZQ/640?wx_fmt=jpeg" data-type="jpeg" data-w="1280" style="" /></section><section style="margin-left: 16px;margin-right: 16px;"><img class="rich_pages" data-ratio="0.5" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPhCOictveQict1lyU09ibT0iaY5lZxeAGGcRQuOlNFuunrAc8FzrWVq8AnRA/640?wx_fmt=jpeg" data-type="jpeg" data-w="1280" style="" /></section><p><br /></p><p><br /></p><section style="text-align: center;margin-left: 16px;margin-right: 16px;"><span style="font-size: 18px;"><strong>—— PART&nbsp;4 ——</strong></span><br /></section><section style="text-align: center;margin-left: 16px;margin-right: 16px;"><span style="font-size: 18px;"><strong>目标市场与品规</strong></span><span style="font-size: 14px;"></span><br /></section><p><br /></p><section style="margin-left: 16px;margin-right: 16px;"><span style="font-size: 14px;">在大的城市客群洞察之后,接下来就是<span style="color: rgb(2, 30, 170);"><strong>目标市场选定与品类规划——</strong></span></span></section><section style="margin-left: 16px;margin-right: 16px;"><span style="font-size: 14px;"><span style="color: rgb(2, 30, 170);"><strong><br /></strong></span></span></section><section style="text-align: center;margin-left: 16px;margin-right: 16px;"><img class="rich_pages" data-ratio="0.7014681892332789" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_png/zd226QNNqG5VVibicAZlBKVcxjib4olfJPhgNbKgvzUAUCjrvGFJVbEAicUdGWiaodpb8e0NuFrmsPNJicicFuYiaGibHjg/640?wx_fmt=png" data-type="png" data-w="613" style="" /></section><section style="margin-left: 16px;margin-right: 16px;"><img class="rich_pages" data-backh="287" data-backw="574" data-before-oversubscription-url="http://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPhEyv4TUA7urKZqDP8qgGlbgJBianxsXYbZQib0dRC0Mq9J8ibd7lbPiaKQw/0?wx_fmt=jpeg" data-croporisrc="https://mmbiz.qpic.cn/mmbiz_png/zd226QNNqG5VVibicAZlBKVcxjib4olfJPh3t8SMWDQProSeIIsMwEsT1sKs4cGhlXmk5Rghu3OQvz4GX8osiaKYxg/0?wx_fmt=png" data-cropx1="0" data-cropx2="1366.0000000000002" data-cropy1="45.21602787456446" data-cropy2="728.2160278745645" data-ratio="0.49921875" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPhEyv4TUA7urKZqDP8qgGlbgJBianxsXYbZQib0dRC0Mq9J8ibd7lbPiaKQw/640?wx_fmt=jpeg" data-type="jpeg" data-w="1280" style="width: 100%;height: auto;" /></section><section style="margin-left: 16px;margin-right: 16px;"><img class="rich_pages" data-ratio="0.5" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPhcum0VpfgfYGyrhRfatmic2tHlWuolJ4icgkV8PX9wFpScCTDOkSj7tUA/640?wx_fmt=jpeg" data-type="jpeg" data-w="1280" style="" /></section><section style="margin-left: 16px;margin-right: 16px;"><img class="rich_pages" data-ratio="0.5" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPh5EUtMA40aISib7ibO4XdiciafuXbyLMibwUwXGgyBYHW5EvcK1pCVd7Lib2g/640?wx_fmt=jpeg" data-type="jpeg" data-w="1280" style="" /></section><section style="margin-left: 16px;margin-right: 16px;"><img class="rich_pages" data-ratio="0.5" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPh3qqfe3Ldm8OIT2ZFiaA4lKmDpFWacyVHIiccl5YLlpCxegJuDLNDW5ng/640?wx_fmt=jpeg" data-type="jpeg" data-w="1280" style="" /></section><section style="margin-left: 16px;margin-right: 16px;"><img class="rich_pages" data-ratio="0.5" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPhiagXXgyibQMfCl1T5OGicoNp6Tu91uUKnaXLFHH1oB25iaRjLHiafMPvpKQ/640?wx_fmt=jpeg" data-type="jpeg" data-w="1280" style="" /></section><section style="margin-left: 16px;margin-right: 16px;"><img class="rich_pages" data-ratio="0.5" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPhlRVIserycaBPR5XmldjwSBGhjnEKOTDJWiceNDpvurRrwuQaWnl4OibA/640?wx_fmt=jpeg" data-type="jpeg" data-w="1280" style="" /></section><section style="margin-left: 16px;margin-right: 16px;"><img class="rich_pages" data-ratio="0.5" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPhicra68jK0t0S4WMBXTv44F0V379uvcOqdibOhuYZVXHLPHu0FhyzBywQ/640?wx_fmt=jpeg" data-type="jpeg" data-w="1280" style="" /></section><section style="margin-left: 16px;margin-right: 16px;"><img class="rich_pages" data-ratio="0.5" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPhRAAafvq8XapQpRwgp0IsWCSic7ssxv1OwjF4hvXWCks7Yjw4qu8M7Kw/640?wx_fmt=jpeg" data-type="jpeg" data-w="1280" style="" /></section><section style="margin-left: 16px;margin-right: 16px;"><img class="rich_pages" data-ratio="0.5" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPhYibQ8KZ5gjL7NjIuw6MtfPzJ59oc2WS1pw6wn7pR1u0Y2o9ibnrntvrw/640?wx_fmt=jpeg" data-type="jpeg" data-w="1280" style="" /></section><section style="margin-left: 16px;margin-right: 16px;"><img class="rich_pages" data-ratio="0.5" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPhibjJVdORJZfvBVB6mOhfVm8e1KGK5SiaQ9E7mwII13A48UuDAfTRTiakg/640?wx_fmt=jpeg" data-type="jpeg" data-w="1280" style="" /></section><section style="margin-left: 16px;margin-right: 16px;"><img class="rich_pages" data-ratio="0.5" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPhPXaicgfJkp8Jnc7Uy0X0r4AuDqXXibhvEZ1FTXt6jiastvtgAl5a4axJQ/640?wx_fmt=jpeg" data-type="jpeg" data-w="1280" style="" /></section><section style="margin-left: 16px;margin-right: 16px;"><img class="rich_pages" data-ratio="0.5" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPhP4GhU0uNXAq2a491YVsVmia3LrMickC44FWwodnc5prOXWSGzGgT5Cxw/640?wx_fmt=jpeg" data-type="jpeg" data-w="1280" style="" /></section><section style="margin-left: 16px;margin-right: 16px;"><img class="rich_pages" data-ratio="0.5" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPh32cEpYS3jIV3XwZyZ2Wib3M4QluuveibnJtnHdmYaadVcOZAUALKDljg/640?wx_fmt=jpeg" data-type="jpeg" data-w="1280" style="" /></section><section style="margin-left: 16px;margin-right: 16px;"><img class="rich_pages" data-ratio="0.5" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPhGhFk4eia8nOBqOTCdhWavicpVzj3VcWO5tiaLHl0btur2PleGO2PWqmrQ/640?wx_fmt=jpeg" data-type="jpeg" data-w="1280" style="" /></section><p><br /></p><p><br /></p><section style="white-space: normal;text-align: center;margin-left: 16px;margin-right: 16px;"><span style="font-size: 18px;"><strong>——&nbsp;PART 5&nbsp;——</strong></span><br /></section><section style="white-space: normal;text-align: center;margin-left: 16px;margin-right: 16px;"><span style="font-size: 18px;"><strong>客户研究与产品实现</strong></span><span style="font-size: 14px;"></span></section><section style="white-space: normal;text-align: center;margin-left: 16px;margin-right: 16px;"><span style="font-size: 14px;"><strong><br /></strong></span></section><section style="white-space: normal;text-align: left;margin-left: 16px;margin-right: 16px;"><span style="font-size: 14px;">在以上的工作基础上,<span style="color: rgb(2, 30, 170);"><strong>接下来要做的是将客户需求与市场表现转化为产品创新力——</strong><strong><br /></strong></span></span></section><section style="white-space: normal;text-align: left;margin-left: 16px;margin-right: 16px;"><span style="font-size: 14px;"><span style="color: rgb(2, 30, 170);"><strong><br /></strong></span></span></section><section style="text-align: center;margin-left: 16px;margin-right: 16px;"><img class="rich_pages" data-ratio="0.7117263843648208" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_png/zd226QNNqG5VVibicAZlBKVcxjib4olfJPhIp5jprd1icRravGORBrOG2icQXyasNM4tDrhpxT6IQKGPL2YRZibVbgHw/640?wx_fmt=png" data-type="png" data-w="614" style="" /></section><section style="text-align: center;margin-left: 16px;margin-right: 16px;"><img class="rich_pages" data-ratio="0.7528455284552845" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_png/zd226QNNqG5VVibicAZlBKVcxjib4olfJPh7chttnwOibDkvCEicgS3NTjcULxvKTOqazpR435DwA8xWIHr3ibrC4F9g/640?wx_fmt=png" data-type="png" data-w="615" style="" /></section><section style="white-space: normal;text-align: left;margin-left: 16px;margin-right: 16px;"><span style="font-size: 14px;"><span style="color: rgb(2, 30, 170);"></span></span><br /></section><section style="margin-left: 16px;margin-right: 16px;"><img class="rich_pages" data-ratio="0.5" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPhfCUL8wn2WqsIbUKbGgCuZLE7QibpX9NicKopP7n4tzlSGcGWYTLiaaRJw/640?wx_fmt=jpeg" data-type="jpeg" data-w="1280" style="" /></section><section style="margin-left: 16px;margin-right: 16px;"><img class="rich_pages" data-ratio="0.5" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPhIdYfLsOcyW9hHJicBApW1rOzNVUSicfjUf4XYgQBibUsIKicuVFzjNwE8Q/640?wx_fmt=jpeg" data-type="jpeg" data-w="1280" style="" /></section><section style="margin-left: 16px;margin-right: 16px;"><img class="rich_pages" data-ratio="0.5" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPhhCcnKG9OgnXHuHdB9RsibDcicxtU6dcXdyqJGKXUWlsjm3EtIKEnzib0w/640?wx_fmt=jpeg" data-type="jpeg" data-w="1280" style="" /></section><section style="margin-left: 16px;margin-right: 16px;"><img class="rich_pages" data-ratio="0.5" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPh0vAl70VjeziahTOGrc79Ryrmsibweibh2hK4o324lPyOeFdcYPibeduHzw/640?wx_fmt=jpeg" data-type="jpeg" data-w="1280" style="" /></section><section style="margin-left: 16px;margin-right: 16px;"><img class="rich_pages" data-ratio="0.5" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPhWduTzOGsibxUSWDS6juJ6jA8kvogobONVRic5zhw1T12621ulktrExuw/640?wx_fmt=jpeg" data-type="jpeg" data-w="1280" style="" /></section><section style="margin-left: 16px;margin-right: 16px;"><img class="rich_pages" data-ratio="0.5" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPh6FhhawoWicAEWcPHXoPiaBwQ4RibtjggvHPZ2upIZE0KuU8B0PTqTqWjA/640?wx_fmt=jpeg" data-type="jpeg" data-w="1280" style="" /></section><section style="margin-left: 16px;margin-right: 16px;"><img class="rich_pages" data-ratio="0.5" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPhPJxXLdicQySibWHAdxKpkvhwH58VU1gdgwMsd4UdPNc6DUlJWgQu95kA/640?wx_fmt=jpeg" data-type="jpeg" data-w="1280" style="" /></section><section style="margin-left: 16px;margin-right: 16px;"><img class="rich_pages" data-ratio="0.5" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_jpg/zd226QNNqG5VVibicAZlBKVcxjib4olfJPhAeu4RsTg8MC7Z3HsiaGaUFyBYlht0IsLf9O7ibtFW0QfTxwNibxsMmqhw/640?wx_fmt=jpeg" data-type="jpeg" data-w="1280" style="" /></section><section style="white-space: normal;text-align: center;line-height: 1.75em;margin-left: 16px;margin-right: 16px;"></section><section style="white-space: normal;text-align: center;line-height: 1.75em;margin-left: 16px;margin-right: 16px;"><br /></section><section style="white-space: normal;text-align: right;line-height: 1.5em;margin-left: 16px;margin-right: 16px;"><span style="font-size: 12px;color: rgb(178, 178, 178);">商务合作:yumx@urasr.com</span></section><section style="white-space: normal;text-align: center;margin-left: 16px;margin-right: 16px;"><br /></section><section style="margin-right: 8px;margin-left: 8px;font-variant-numeric: normal;font-variant-east-asian: normal;white-space: normal;font-family: -apple-system-font, BlinkMacSystemFont, &quot;Helvetica Neue&quot;, &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei UI&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif;letter-spacing: 0.544px;line-height: 27.2px;widows: 1;text-align: center;background-color: rgb(255, 255, 255);"><span style="font-size: 12px;color: rgb(178, 178, 178);">—— END ——</span></section><p style="white-space: normal;font-family: -apple-system-font, BlinkMacSystemFont, &quot;Helvetica Neue&quot;, &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei UI&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif;letter-spacing: 0.544px;background-color: rgb(255, 255, 255);"><br /></p><section style="margin-right: 8px;margin-left: 8px;white-space: normal;font-family: -apple-system-font, BlinkMacSystemFont, &quot;Helvetica Neue&quot;, &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei UI&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif;letter-spacing: 0.544px;background-color: rgb(255, 255, 255);line-height: 27.2px;text-align: center;"><span style="font-size: 12px;color: rgb(178, 178, 178);">猜你想再看</span><span style="font-size: 12px;"><br /></span></section><p style="margin-right: 16px;margin-left: 16px;white-space: normal;font-family: -apple-system-font, BlinkMacSystemFont, &quot;Helvetica Neue&quot;, &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei UI&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif;letter-spacing: 0.544px;background-color: rgb(255, 255, 255);line-height: 27.2px;widows: 1;text-align: center;"><br /></p><section style="margin-right: 8px;margin-left: 8px;white-space: normal;font-family: -apple-system-font, BlinkMacSystemFont, &quot;Helvetica Neue&quot;, &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei UI&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif;letter-spacing: 0.544px;background-color: rgb(255, 255, 255);line-height: 27.2px;"><strong><span style="font-size: 12px;">城市:</span></strong><span style="font-size: 12px;">|&nbsp;<a href="https://mp.weixin.qq.com/s?__biz=MzAxMDEzOTgyNA==&amp;mid=2649831649&amp;idx=1&amp;sn=191239418c15b0c6f395c843415da5fd&amp;chksm=8351793eb426f028970ac64031955167bfde997cdc96375bfb3bce25b5076f1458e11be2be27&amp;token=217203186&amp;lang=zh_CN&amp;scene=21#wechat_redirect" target="_blank" data-linktype="2" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0);">徐州</a>&nbsp;|&nbsp;<a href="http://mp.weixin.qq.com/s?__biz=MzAxMDEzOTgyNA==&amp;mid=2649831649&amp;idx=4&amp;sn=3a8acfb05820bbd38cd7b15a58e92ec9&amp;chksm=8351793eb426f028dfd96ec6ffc5239a84aaf25b6643813aa6b4a597b9a3215e7ab25e2b4eaf&amp;scene=21#wechat_redirect" target="_blank" data-linktype="2" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0);">宿迁</a>&nbsp;|&nbsp;<a href="http://mp.weixin.qq.com/s?__biz=MzAxMDEzOTgyNA==&amp;mid=2649831649&amp;idx=3&amp;sn=1fcdc66fac79d5ba9504bc24314a14f9&amp;chksm=8351793eb426f02829eef9ba1dfcb8c3e91edb05d3c1d34c548b82f618928834f1da5907d2e7&amp;scene=21#wechat_redirect" target="_blank" data-linktype="2" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0);">淮北</a>&nbsp;|&nbsp;<a href="http://mp.weixin.qq.com/s?__biz=MzAxMDEzOTgyNA==&amp;mid=2649831649&amp;idx=2&amp;sn=18d65f24543e71ff6bc70eb1cb0a7bde&amp;chksm=8351793eb426f028b98805f0f7555bfc57e3aefe6c76e7ca8df0369ad5dcc4a593a011a9b029&amp;scene=21#wechat_redirect" target="_blank" data-linktype="2" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0);">唐山</a>&nbsp;|&nbsp;<a href="http://mp.weixin.qq.com/s?__biz=MzAxMDEzOTgyNA==&amp;mid=2649831649&amp;idx=5&amp;sn=9f550e5d1f6bd3becc92df723adedd61&amp;chksm=8351793eb426f0289523b13ecd4fcb3d227a3cb259a09e504d388ace5a5eb25ece3aecfe8d46&amp;scene=21#wechat_redirect" target="_blank" data-linktype="2" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0);">天津</a>&nbsp;|&nbsp;<a href="http://mp.weixin.qq.com/s?__biz=MzAxMDEzOTgyNA==&amp;mid=2649831491&amp;idx=4&amp;sn=4c4fb5ce9d25c1fe6012d719c5878c82&amp;chksm=8351799cb426f08a8a6b9f35c8db84ceac56401b6da4a6429d1bc5e3339251db372a5045c242&amp;scene=21#wechat_redirect" target="_blank" data-linktype="2" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0);">深汕</a>&nbsp;|&nbsp;<a href="http://mp.weixin.qq.com/s?__biz=MzAxMDEzOTgyNA==&amp;mid=2649831603&amp;idx=5&amp;sn=c2d8bae147d4a2d86ec992c50c39ddad&amp;chksm=8351796cb426f07a50b1acbe92593aabba12c3fb95e9966d93ecad99918dbcf654b9ce767405&amp;scene=21#wechat_redirect" target="_blank" data-linktype="2" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0);">哈尔滨</a>&nbsp;|&nbsp;<a href="http://mp.weixin.qq.com/s?__biz=MzAxMDEzOTgyNA==&amp;mid=2649831491&amp;idx=3&amp;sn=1e787f725d62f227dbc6c33d0b9ea3eb&amp;chksm=8351799cb426f08accd8896c160b37e7a4436d21e1fbf2cc596763115db5ef6e04dc914ce478&amp;scene=21#wechat_redirect" target="_blank" data-linktype="2" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0);">兰州</a>&nbsp;|&nbsp;<a href="http://mp.weixin.qq.com/s?__biz=MzAxMDEzOTgyNA==&amp;mid=2649831603&amp;idx=4&amp;sn=048088acd651254d77cc238d71b1af04&amp;chksm=8351796cb426f07a7c36e33460f244db68a856502151c73820b314470b7e24412b9a8b6dcd5b&amp;scene=21#wechat_redirect" target="_blank" data-linktype="2" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0);">常德</a>&nbsp;|&nbsp;<a href="http://mp.weixin.qq.com/s?__biz=MzAxMDEzOTgyNA==&amp;mid=2649831491&amp;idx=2&amp;sn=b6295a149a38a026e886d81014b568f3&amp;chksm=8351799cb426f08a8a8d7adbd8721956fd91c59be8bd1ec35d4f9963a11e7e67bee72cd49405&amp;scene=21#wechat_redirect" target="_blank" data-linktype="2" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0);">南宁</a>&nbsp;|&nbsp;<a href="http://mp.weixin.qq.com/s?__biz=MzAxMDEzOTgyNA==&amp;mid=2649831603&amp;idx=8&amp;sn=0efaff09c26e604d7aa5c29376c129ad&amp;chksm=8351796cb426f07abb37dd11a0cfe941868be2b543feebf288460418759254327292658947ae&amp;scene=21#wechat_redirect" target="_blank" data-linktype="2" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0);">桂林</a>&nbsp;|&nbsp;<a href="http://mp.weixin.qq.com/s?__biz=MzAxMDEzOTgyNA==&amp;mid=2649831603&amp;idx=3&amp;sn=12f08ffb076544edcbc24e91bc3d87d7&amp;chksm=8351796cb426f07a1cd4530a9033d462d4732c500dcdda723bdc3a87f4d55f1c62f657a4cb77&amp;scene=21#wechat_redirect" target="_blank" data-linktype="2" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0);">柳州</a>&nbsp;|&nbsp;<a href="http://mp.weixin.qq.com/s?__biz=MzAxMDEzOTgyNA==&amp;mid=2649831603&amp;idx=6&amp;sn=0a89c4ab17039cec25754aa111b87308&amp;chksm=8351796cb426f07a6fdc14a1c0e877928f2fa46798a8b592b2b2023ad1c65081bbc80b2fafad&amp;scene=21#wechat_redirect" target="_blank" data-linktype="2" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0);">蚌埠</a>&nbsp;|&nbsp;<a href="http://mp.weixin.qq.com/s?__biz=MzAxMDEzOTgyNA==&amp;mid=2649831603&amp;idx=7&amp;sn=1bc72e377ffc3b621c2886d68c437515&amp;chksm=8351796cb426f07adc8c50a3e1409197892c508ad9c27a6b52f8e4dde12740baf5674f5a7fa6&amp;scene=21#wechat_redirect" target="_blank" data-linktype="2" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0);">合肥</a>&nbsp;|&nbsp;<a href="http://mp.weixin.qq.com/s?__biz=MzAxMDEzOTgyNA==&amp;mid=2649831491&amp;idx=1&amp;sn=10e3d481f7fd0ff46dafe2648cd3ddfb&amp;chksm=8351799cb426f08a5118705d6b85487fa97dd013a2aee842be719ee13086aab8dee370b54185&amp;scene=21#wechat_redirect" target="_blank" data-linktype="2" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0);">南京</a>&nbsp;|&nbsp;<a href="http://mp.weixin.qq.com/s?__biz=MzAxMDEzOTgyNA==&amp;mid=2649831603&amp;idx=1&amp;sn=9ffda0c7d9667d6700966a8bab12eccf&amp;chksm=8351796cb426f07a4e94a2471b2d59264ed4460e0567c63095fad9c5704541a546d7bc23584a&amp;scene=21#wechat_redirect" target="_blank" data-linktype="2" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0);">上海临港</a>&nbsp;|&nbsp;<a href="http://mp.weixin.qq.com/s?__biz=MzAxMDEzOTgyNA==&amp;mid=2649831065&amp;idx=1&amp;sn=2ffb60d98d02ebcab655c55d34d0acbf&amp;chksm=83517746b426fe509cc721e0e3acf05fd1f60b8695dc3b66c08c0a7aa917e7471b013b02c2c2&amp;scene=21#wechat_redirect" target="_blank" data-linktype="2" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0);">太原</a>&nbsp;|&nbsp;<a href="http://mp.weixin.qq.com/s?__biz=MzAxMDEzOTgyNA==&amp;mid=2649830804&amp;idx=1&amp;sn=f571d8218b897b21571a6b2f497d3a1b&amp;chksm=8351744bb426fd5d509591673f4082563a02342283f53dfda255ad33304e6746d6448051b9ea&amp;scene=21#wechat_redirect" target="_blank" data-linktype="2" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0);outline: 0px;">温州</a>&nbsp;|&nbsp;<a href="http://mp.weixin.qq.com/s?__biz=MzAxMDEzOTgyNA==&amp;mid=2649830454&amp;idx=1&amp;sn=4e7c3289190e2a69c5fb20f2ae8a6d94&amp;chksm=835175e9b426fcffa5f65cafe5274b1c296caf1a51e13ef4c7920c5a18847bef3c7b13c2bfd0&amp;scene=21#wechat_redirect" target="_blank" data-linktype="2" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0);outline: 0px;">昆明</a>&nbsp;|&nbsp;<a href="https://mp.weixin.qq.com/s?__biz=MzAxMDEzOTgyNA==&amp;mid=2649830295&amp;idx=1&amp;sn=f680ffa2ddf52783e9a7730971520d48&amp;chksm=83517248b426fb5e0efc1e5c62d15b173e4d23ab7aafaab82c6ce861e98d96271fe5dc7db798&amp;scene=21#wechat_redirect" target="_blank" data-linktype="2" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0);outline: 0px;">嘉兴</a>&nbsp;|&nbsp;<a href="https://mp.weixin.qq.com/s?__biz=MzAxMDEzOTgyNA==&amp;mid=2649830278&amp;idx=1&amp;sn=8441ac780477cd9def8d4e9d7866f143&amp;chksm=83517259b426fb4f93ff50f1c07d7b830f16ec4d1e0c23f64ef15a78a056ae301274ffbb8ec3&amp;scene=21#wechat_redirect" target="_blank" data-linktype="2" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0);outline: 0px;">重庆</a>&nbsp;|&nbsp;<a href="https://mp.weixin.qq.com/s?__biz=MzAxMDEzOTgyNA==&amp;mid=2649830196&amp;idx=1&amp;sn=7a599cf338734c1d41c6fa16005b1641&amp;chksm=835172ebb426fbfdda6873adbeddc124ae670de675a7c36d11977106150a1d924572ea70f299&amp;scene=21#wechat_redirect" target="_blank" data-linktype="2" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0);outline: 0px;">成都</a>&nbsp;|&nbsp;<a href="https://mp.weixin.qq.com/s?__biz=MzAxMDEzOTgyNA==&amp;mid=2649830221&amp;idx=1&amp;sn=f5994dbfe9fa00ffce4b5be1a69f3244&amp;chksm=83517292b426fb8419e771cf48ea94de01fc7dc909b4e8c2759c6423b8be6080bc5bd1c248cc&amp;scene=21#wechat_redirect" target="_blank" data-linktype="2" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0);outline: 0px;">深圳</a>&nbsp;|&nbsp;<a href="https://mp.weixin.qq.com/s?__biz=MzAxMDEzOTgyNA==&amp;mid=2649829995&amp;idx=1&amp;sn=cd78421e4f2e724f552f8eefc65e0236&amp;chksm=835173b4b426faa26aed46ed566bc1f8ffa11498370fed14fa9d0690795a3eff5a186c63a03d&amp;scene=21#wechat_redirect" target="_blank" data-linktype="2" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0);outline: 0px;">上海</a>&nbsp;|&nbsp;<a href="https://mp.weixin.qq.com/s?__biz=MzAxMDEzOTgyNA==&amp;mid=2649829512&amp;idx=1&amp;sn=421f2b766d75009082de8fc1e81cd8d2&amp;chksm=83517157b426f84197c93fd852a3e3f93019c9d81e099784ad0aa09f326ca9dd33a0edb7cfd7&amp;scene=21#wechat_redirect" target="_blank" data-linktype="2" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0);outline: 0px;">珠三角</a>&nbsp;|&nbsp;<a href="https://mp.weixin.qq.com/s?__biz=MzAxMDEzOTgyNA==&amp;mid=2649829480&amp;idx=1&amp;sn=c77baf137c109f1017170a708548d37b&amp;chksm=835171b7b426f8a1d942708988b8f4bd875366f5928d1db99470ccad6958aa0c8cd47b292c23&amp;scene=21#wechat_redirect" target="_blank" data-linktype="2" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0);outline: 0px;">雄安新区</a>&nbsp;|&nbsp;<a href="https://mp.weixin.qq.com/s?__biz=MzAxMDEzOTgyNA==&amp;mid=401964235&amp;idx=1&amp;sn=8839375241e6a7e69f49aec108ca1ad6&amp;scene=21#wechat_redirect" target="_blank" data-linktype="2" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0);outline: 0px;">无锡</a>&nbsp;|&nbsp;<a href="https://mp.weixin.qq.com/s?__biz=MzAxMDEzOTgyNA==&amp;mid=203026648&amp;idx=1&amp;sn=466dca69ff3eb746e2e5c21831d57f0f&amp;scene=21#wechat_redirect" target="_blank" data-linktype="2" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0);outline: 0px;">北京</a>&nbsp;|&nbsp;<br /></span></section><section style="margin-right: 8px;margin-left: 8px;white-space: normal;font-family: -apple-system-font, BlinkMacSystemFont, &quot;Helvetica Neue&quot;, &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei UI&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif;letter-spacing: 0.544px;background-color: rgb(255, 255, 255);line-height: 27.2px;"><strong><span style="font-size: 12px;">热点:</span></strong><span style="font-size: 12px;">|&nbsp;<a href="http://mp.weixin.qq.com/s?__biz=MzIxMTUxMzE2Mw==&amp;mid=2247485505&amp;idx=1&amp;sn=90a4482d0ec14f8a4d441f77c653806c&amp;chksm=97557265a022fb7385559a6648c54242c721582b3811ad664360ea1e6f562f0f62264852c20c&amp;scene=21#wechat_redirect" target="_blank" data-itemshowtype="0" data-linktype="2" hasload="1" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0);">深圳土拍</a></span><strong><span style="font-size: 12px;">&nbsp;</span></strong><span style="font-size: 12px;">|&nbsp;<a href="http://mp.weixin.qq.com/s?__biz=MzAxMDEzOTgyNA==&amp;mid=2649831957&amp;idx=1&amp;sn=a889b497d60264ef90aea585e4d4556f&amp;chksm=83517bcab426f2dc5e2b3778bc8e8834b453c4eac98c490ebeb525c4a5b01093fe602418b8fb&amp;scene=21#wechat_redirect" target="_blank" data-linktype="2" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0);">美国地产</a>&nbsp;|&nbsp;</span><a href="http://mp.weixin.qq.com/s?__biz=MzAxMDEzOTgyNA==&amp;mid=2649831073&amp;idx=1&amp;sn=b9e813dced68e2e1397bd2cc2b6d05c7&amp;chksm=8351777eb426fe68993e996d9312897701ad0e93a7703c5d719dc20ebf09a1b0c6715f502e4d&amp;scene=21#wechat_redirect" target="_blank" data-linktype="2" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0);"><span style="font-size: 12px;">长租公寓</span></a><span style="font-size: 12px;">&nbsp;|&nbsp;<a href="http://mp.weixin.qq.com/s?__biz=MzAxMDEzOTgyNA==&amp;mid=2649830578&amp;idx=1&amp;sn=73f5149b299d5ce19a433c365eedee83&amp;chksm=8351756db426fc7b173558a1765830766ec5f7fb387e652250f10a106ef6490821f809722cfb&amp;scene=21#wechat_redirect" target="_blank" data-linktype="2" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0);outline: 0px;">中美贸易战</a>&nbsp;|&nbsp;<a href="http://mp.weixin.qq.com/s?__biz=MzAxMDEzOTgyNA==&amp;mid=2649830503&amp;idx=1&amp;sn=2fae9eec64a6ed71f0c4ee9e4e9bafe7&amp;chksm=835175b8b426fcaec41bb2a484ef939ac78474c77acde2d96a6f7f8b61a0f4ade630c13e7f90&amp;scene=21#wechat_redirect" target="_blank" data-linktype="2" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0);outline: 0px;">粤港澳</a>&nbsp;|&nbsp;<a href="https://mp.weixin.qq.com/s?__biz=MzAxMDEzOTgyNA==&amp;mid=2649830398&amp;idx=1&amp;sn=ffd40b9cb7730bd712d8f053280d6fa9&amp;chksm=83517221b426fb37e97b45db61547227724f5a09e6a2a0484a55475066ac41fc1b0165954d0d&amp;scene=21#wechat_redirect" target="_blank" data-linktype="2" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0);outline: 0px;">万科商业</a>&nbsp;|&nbsp;<a href="https://mp.weixin.qq.com/s?__biz=MzAxMDEzOTgyNA==&amp;mid=2649830360&amp;idx=1&amp;sn=3cea24af7ebf848fde74c52538f111e5&amp;chksm=83517207b426fb11a1ae1c301117e9626ba09012aa9d8b4d8f722e45423ecb7e63987f50bec5&amp;scene=21#wechat_redirect" target="_blank" data-linktype="2" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0);outline: 0px;">2018年走势</a>&nbsp;|<br /></span></section><section style="margin-right: 8px;margin-left: 8px;white-space: normal;font-family: -apple-system-font, BlinkMacSystemFont, &quot;Helvetica Neue&quot;, &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei UI&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif;letter-spacing: 0.544px;background-color: rgb(255, 255, 255);"><strong><span style="font-size: 12px;">专业:</span></strong><span style="font-size: 12px;">|&nbsp;<a href="http://mp.weixin.qq.com/s?__biz=MzAxMDEzOTgyNA==&amp;mid=2649831987&amp;idx=1&amp;sn=8553537eb64de48a9b7eb16564fe8988&amp;chksm=83517becb426f2fa0c63ef59ace65085334609b45795331170f0edb7f455d154c06d53aa85f7&amp;scene=21#wechat_redirect" target="_blank" data-linktype="2" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0);">穿越熊市</a></span>&nbsp;<span style="font-size: 12px;">|&nbsp;<a href="http://mp.weixin.qq.com/s?__biz=MzAxMDEzOTgyNA==&amp;mid=2649831371&amp;idx=1&amp;sn=9b15fe316680aabc64e2b7c37e5767d8&amp;chksm=83517614b426ff0229de8ab490c6a7fb33f9e7de34bae145abd3565818c5965c1eca5a4b0029&amp;scene=21#wechat_redirect" target="_blank" data-linktype="2" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0);">地产研报</a>&nbsp;|&nbsp;<a href="http://mp.weixin.qq.com/s?__biz=MzAxMDEzOTgyNA==&amp;mid=2649831103&amp;idx=1&amp;sn=6ae2c7ba214abd19c76ed907399b77b7&amp;chksm=83517760b426fe767422812a59d53a334c00664a2cc146d59a076bc0e59a062f518c7df00861&amp;scene=21#wechat_redirect" target="_blank" data-linktype="2" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0);">投资</a>&nbsp;|<a href="http://mp.weixin.qq.com/s?__biz=MzAxMDEzOTgyNA==&amp;mid=2649831043&amp;idx=1&amp;sn=dcae4bb0d9c69a6aefeb48f7447dff10&amp;chksm=8351775cb426fe4a32f43b1fe3a11ebffb7d381291adc0746d6d0ed9f3efb882617e0407aa10&amp;scene=21#wechat_redirect" target="_blank" data-linktype="2" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0);">&nbsp;思考</a>&nbsp;|&nbsp;<a href="http://mp.weixin.qq.com/s?__biz=MzAxMDEzOTgyNA==&amp;mid=2649830765&amp;idx=1&amp;sn=d21dbefeb5e1aea1599bcec8fae7a7d4&amp;chksm=835174b2b426fda4b66776ffb3da368f2b71e44233e17581d647b246e52aa53255140e3adac0&amp;scene=21#wechat_redirect" target="_blank" data-linktype="2" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0);outline: 0px;">客研</a>&nbsp;|&nbsp;<a href="http://mp.weixin.qq.com/s?__biz=MzAxMDEzOTgyNA==&amp;mid=2649830698&amp;idx=1&amp;sn=27ffa7f097500e9e7fb23f99fdce51ef&amp;chksm=835174f5b426fde3854d2eec6dc6fd1c0c182faa0218d1b0ce833e50c860c23b062b88f914e0&amp;scene=21#wechat_redirect" target="_blank" data-linktype="2" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0);outline: 0px;">高周转</a>&nbsp;|&nbsp;<a href="http://mp.weixin.qq.com/s?__biz=MzAxMDEzOTgyNA==&amp;mid=2649830656&amp;idx=1&amp;sn=dc61474f9d09133fcce2934476ea10c1&amp;chksm=835174dfb426fdc9575a9a316aef5c25d051f574d0cd96ae3d1cda189bca7c7b0b7447e403e4&amp;scene=21#wechat_redirect" target="_blank" data-linktype="2" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0);outline: 0px;">房价预测</a>&nbsp;|&nbsp;<a href="http://mp.weixin.qq.com/s?__biz=MzAxMDEzOTgyNA==&amp;mid=2649830457&amp;idx=1&amp;sn=37a5c454028fb849c2c5fce3b3575756&amp;chksm=835175e6b426fcf07c9d8fdee249e33edf0ae7f5684be2290c3145624ad430d880a10a654ebd&amp;scene=21#wechat_redirect" target="_blank" data-linktype="2" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0);outline: 0px;">2018房地产报告</a>&nbsp;|&nbsp;&nbsp;<a href="https://mp.weixin.qq.com/s?__biz=MzAxMDEzOTgyNA==&amp;mid=2649830201&amp;idx=1&amp;sn=1816623486b879233513443f1df6ec59&amp;chksm=835172e6b426fbf07aa0f023c3ff79ca1cf11606fc2f2b66cfe773222e3fa1df7f92affa90b6&amp;scene=21#wechat_redirect" target="_blank" data-linktype="2" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0);outline: 0px;">远郊定位&nbsp;</a>|&nbsp;<a href="https://mp.weixin.qq.com/s?__biz=MzAxMDEzOTgyNA==&amp;mid=2649829710&amp;idx=1&amp;sn=58d632f4b07dc0796127ef5df605bb36&amp;chksm=83517091b426f9871fa25aed40ade8d757557347ecf505d8b9510645b5adcc6d703caed90b31&amp;scene=21#wechat_redirect" target="_blank" data-linktype="2" style="-webkit-tap-highlight-color: rgba(0, 0, 0, 0);outline: 0px;">时势蓝图</a>&nbsp;|</span></section><section mpa-from-tpl="t" style="white-space: normal;"><section style="margin-right: 8px;margin-left: 8px;letter-spacing: 0.544px;background-color: rgb(255, 255, 255);line-height: 27.2px;widows: 1;text-align: center;"><br /></section><section style="margin-right: 8px;margin-left: 8px;letter-spacing: 0.544px;background-color: rgb(255, 255, 255);line-height: 27.2px;widows: 1;text-align: center;"><span style="color: rgb(136, 136, 136);font-size: 12px;">陪你想,陪你写,陪你玩</span></section><p style="letter-spacing: 0.544px;background-color: rgb(255, 255, 255);line-height: 27.2px;widows: 1;"><br /></p><section style="margin-right: 8px;margin-left: 8px;letter-spacing: 0.544px;background-color: rgb(255, 255, 255);line-height: 27.2px;widows: 1;"><img class="" data-copyright="0" data-cropselx1="0" data-cropselx2="526" data-cropsely1="0" data-cropsely2="526" data-ratio="1" data-s="300,640" data-src="https://mmbiz.qpic.cn/mmbiz_png/zd226QNNqG4CH2Q70SCqaiaUnucGGwFRTYoW9SS84sCDbLB8PkBJ5zVxAEsHCJk2kcl2VmQUPibxsDcztjHmXfZQ/640?wx_fmt=png" data-type="png" data-w="1125" width="526px" style="line-height: 1.6;text-indent: 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